Digital TV News: Sky

Amlogic and Skyworth create Netflix-ready platform for RDK STBs
Jan 12, 2021 – Amlogic and Skyworth Digital have developed a Netflix pre-certified set-top box based on the RDK Video Accelerator. The box is an UHD IP-set top, running on Amlogic's S905X4 chipset.
News categories: Skyworth, Amlogic, Charlie Zheng, James Xie, CES2021, Digital TV, RDK, Semiconductor, Set Top Box, Worldwide

LG announces world's first Eyesafe-certified TV display
Jan 6, 2021 – LG Display and Eyesafe have announced the world's first Eyesafe Certified TV display. The display was designed to meet Eyesafe requirements for low emissions of blue light and optimal color performance.
News categories: Eyesafe, LG Display, TUV Rheinland, Justin Barrett, Davis Lee, Dr. David Friess, Dr. Soo-Young Yoon, Kalyan Varma, CES2021, Digital TV, Smart TV, UX, Worldwide

Cadent to automate addressable advertising for Liberty Global across Europe
Jan 5, 2021 – Cadent has announced that it has expanded its addressable linear and VOD Advertising Platform into Liberty Global's Irish footprint, Virgin Media Ireland, with its continental European markets to follow in 2021.
News categories: Cadent, Liberty Global, Keith Kryszczun, Pieter Vervoort, Sam Tomlinson, Advertising, Digital TV, Europe, Ireland

discovery+ launches in the U.S.
Jan 4, 2021 – discovery+ (Nasdaq: DISCA, DISCB, DISCK) is now live in the U.S., with distribution agreements that will make the product one of the most widely available streaming services at launch.
News categories: Discovery, Inc., David Zaslav, Apps, Digital TV, Europe, Gaming, OTT, Set Top Box, Smart TV, Smartphone, Tablet, USA

Allroll introduces attribution & analytics software for OTT channel owners
Dec 17, 2020 – Allroll has launched Attriboost, a software solution for detailed analytics and attribution for OTT channels. Attriboost tracks the entire user journey, from being occasional viewers to becoming paid subscribers.
News categories: Allroll, Alex Zakrevsky, Advertising, Apps, Big Data, Digital TV, OTT, USA

IAB Tech Lab releases OTT/CTV ads.txt and app-ads.txt specifications
Dec 15, 2020 – IAB Tech Lab has released for comment its authorized digital sellers list (ads.txt) specification and its mobile app counterpart (app-ads.txt) to address transparency and anti-fraud for Connected TV and OTT inventory.
News categories: IAB Tech Lab, Amit Shetty, Neal Richter, Bill Simmons, Advertising, Digital TV, OTT, USA, Worldwide

Amazon Prime Video to launch on Sky; NOW TV on Fire TV
Dec 14, 2020 – Sky and Amazon have announced a partnership that sees Prime Video launch on Sky and NOW TV devices across Europe, while the NOW TV and Sky Ticket apps will also come to Fire TV devices.
News categories: Sky, Amazon, Stephen van Rooyen, Jay Marine, Apps, Digital TV, Germany, Ireland, Italy, OTT, Satellite, Set Top Box, Smart TV, UK

Allroll and Vlogbox create OTT/CTV marketing ecosystem for channel owners
Dec 4, 2020 – Allroll has announced a partnership with VlogBox to create a marketplace for channel owners. Content creators will benefit as app development and monetization services are combined with new promotion solutions.
News categories: Allroll, Vlogbox, Alex Zakrevsky, Nick Platonenko, Advertising, Apps, Digital TV, OTT, USA

SpotX releases 2021 video advertising trends report
Dec 3, 2020 – SpotX has announced the release of its '2021 Global Video Advertising Trends' report. The findings aim to help ad tech leaders, marketers, and agencies prioritize their 2021 plans by sharing predictions and trends for the upcoming year.
News categories: SpotX, Mike Shehan, Kelly McMahon, Advertising, Digital TV, Market Research, Worldwide