Digital TV News: Paramount
Paramount to exclusively represent SkyShowtime advertising sales
Apr 22, 2024 – SkyShowtime has concluded an exclusive deal for Paramount to handle SkyShowtime's advertising sales across all of its markets, providing access to advertising in 20+ European markets.
News categories:
SkyShowtime, Paramount, Monty Sarhan, Hristina Georgieva, Lee Sears, Advertising, Digital TV, Europe, Streaming
Yahoo brings identity solutions to CTV
Apr 16, 2024 – Yahoo Advertising has announced that Yahoo Identity Solutions is to launch within connected TV (CTV) environments including Paramount, Tubi, NBCUniversal, and FreeWheel.
News categories:
Yahoo, Elizabeth Herbst-Brady, Leo O’Connor, Jeff Lucas, Ryan McConville, Jon Mansell, Advertising, Big Data, Digital TV, Streaming, USA
Brightcove introduces Smart TV SDKs for Roku, Samsung and LG devices
Apr 15, 2024 – Brightcove (NASDAQ:BCOV) has launched player platforms for Roku, Samsung and LG Smart TVs. The SDKs unlock features in the player framework, including content protection, monetization, and analytics.
News categories:
Brightcove, Scott Levine, Digital TV, Media Player, Smart TV, Streaming, Worldwide
NAGRA and Eluvio launch forensic watermarking for sports and events streaming
Apr 11, 2024 – NAGRA (SIX:KUD.S) and Eluvio have commercially launched an integration of NAGRA NexGuard forensic watermarking for live streaming via decentralized networking using the Eluvio Content Fabric.
News categories:
Eluvio, NAGRA, Michelle Munson, Ken Gerstein, Content Distribution, Digital TV, NABShow, Streaming, Watermarking, Worldwide
U.S. Joint Industry Committee certifies Comscore and VideoAmp
Apr 3, 2024 – The U.S. Joint Industry Committee (JIC) has announced that Comscore and VideoAmp have been certified for transactability as national currencies.
News categories:
U.S. Joint Industry Committee, VideoAmp, Comscore, Travis Scoles, Advertising, Big Data, Digital TV, USA
EiTV selects VisualOn to enhance video streaming efficiency
Mar 29, 2024 – VisualOn has announced a collaboration with EiTV to implement the VisualOn Optimizer, a universal content-adaptive encoding solution, to save on CDN bandwidth and storage cost.
News categories:
VisualOn, EiTV, Yang Cai, Rodrigo Cascão Araujo, Brazil, Content Distribution, Digital TV, Streaming
Paramount+ announces international rollout plan details
Mar 19, 2024 – Paramount+ (NASDAQ: PARA; PARAA) has announced launch timing and pricing for its international ad-supported subscription offering. Its Premium subscription plan is also to be rolled out in Europe.
News categories:
Paramount+, Marco Nobili, Lee Sears, Australia, Canada, Digital TV, Europe, Streaming
Western Europe OTT revenues to be up 55% in 2029
Mar 18, 2024 – Digital TV Research expects Western European OTT TV revenues to grow to $48 billion in 2029, up from $31 billion in 2023.
News categories:
Digital TV Research, Simon Murray, Digital TV, Europe, Market Research, Streaming
Paramount to sell 13.01% stake in Viacom18 to Reliance Industries
Mar 13, 2024 – Paramount Global has agreed to sell its subsidiaries' entire 13.01% equity interest in Viacom 18 Media to Reliance Industries for 42,86,00,00,000 Indian rupees (~$517 million).
News categories:
Paramount, Reliance Industries, Digital TV, India, MandA
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