Streaming (Over-the-top, OTT, P2P, PC-TV, Internet TV, online video, IP Video) News
Ad tiering pays off as 36% of U.S. subscribers upgrade to avoid ads
Feb 20, 2024 – According to a report from Bango, the launch of ad-funded tiers has driven more than a third of U.S. subscribers (36%) to upgrade their services.
News categories:
Bango, Paul Larbey, Advertising, Digital TV, Market Research, Streaming, USA
Demand expected for ad-supported streaming subscriptions in Sweden
Feb 19, 2024 – A survey by Mediavision suggests that if the five largest streaming services in Sweden were to launch cheaper subscriptions with ads, they could add up to 1.8 million new subscriptions.
News categories:
Mediavision, Fredrik Liljeqvist, Digital TV, Market Research, Streaming, Sweden
Netflix to lose leadership in Arabic countries
Feb 19, 2024 – According to Digital TV Research, there will be 26 million SVOD subscriptions in Arabic countries by 2029, up from 14 million in 2023. Netflix will lose its market leadership to Shahid VIP.
News categories:
Digital TV Research, Simon Murray, Digital TV, Market Research, Middle-East, Streaming, Subscribers
M6 to develop new streaming platform with Bedrock
Feb 13, 2024 – M6 has released results to 31 December 2023. The Group plans to ramp up the development of its streaming business by launching a new platform in cooperation with its Bedrock subsidiary.
News categories:
M6 Group, Bedrock, Apps, Content Distribution, Digital TV, France, Results, Streaming
Roku surpasses 80 million active accounts
Feb 15, 2024 – Roku (NASDAQ: ROKU) now has more than 80 million active accounts. Viewer engagement is also at a record high—for the first time, more than 100 billion hours were streamed on the platform in 2023.
News categories:
Roku, Anthony Wood, Digital TV, Streaming, USA, Worldwide
Nexxen integrates streaming viewership data from PeerLogix
Feb 15, 2024 – Nexxen has augmented its TV Intelligence solution with aggregated and scaled streaming viewership data from platforms like Netflix, Hulu and Disney Plus via a partnership with PeerLogix.
News categories:
Nexxen, PeerLogix, Jessica La Rosa, William Gorfein, Advertising, Big Data, Digital TV, Streaming, Worldwide
DISH Media partners with PubMatic on programmatic for SLING TV
Feb 15, 2024 – PubMatic (Nasdaq:PUBM) has announced a partnership with DISH Media (NASDAQ:SATS) that allows SLING TV to tap into PubMatic's supply path partnerships to access demand via private marketplace deals.
News categories:
PubMatic, DISH Media, Nicole Scaglione, Andrew Tint, Brad Stockton, Advertising, Big Data, Digital TV, Streaming, USA
Smart TV growth expands big-screen dominance in 2023
Feb 14, 2024 – NPAW has released findings from its 2023 video streaming report. The time the average user spends watching content per day increased globally in 2023, by 12% for VoD and 4% for Linear TV content.
News categories:
NPAW, Ferran G. Vilaró, Digital TV, Market Research, Streaming, Worldwide
U.S. home entertainment spending up 16.8% in 2023
Feb 7, 2024 – According to DEG, overall U.S. consumer spending on digital and physical home entertainment formats in 2023 was $43 billion, a 16.8% increase from the almost $37 billion consumers spent in 2022.
News categories:
Digital Entertainment Group, Digital TV, DVD, Market Research, Streaming, USA
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