Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

Amazon takes lead as connected TV device sales hit new peak
Mar 9, 2021 – Global sales of connected TV devices soared to a record in Q4 2020, reaching 109.1 million units, according to Strategy Analytics. Amazon became market leader for the first time with a market share of 12.1%.
News categories: Strategy Analytics, David Watkins, Edouard Bouffenie, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, Streaming, Worldwide

500,000 UK subscribers for Britbox
Mar 9, 2021 – BritBox UK has announced that it has hit its target of half a million subscriptions. The SVOD service, created by the BBC and ITV with content also from Channel 4 and Channel 5, launched at the end of 2019.
News categories: ITV, Carolyn McCall, Digital TV, Streaming, Subscribers, UK

2020 U.S. multichannel video loss tops 7 million
Mar 8, 2021 – Traditional U.S. multichannel plumbed new depths in 2020 with a decline of nearly 7.2 million subscriptions, according to Kagan. Virtual multichannel services blunted the erosion, but fell short of offsetting defections.
News categories: S&P Global, Tony Lenoir, Digital TV, Market Research, USA

Latin America to add 63 million SVOD subscriptions
Mar 8, 2021 – According to Digital TV Research, Latin America will have 116 million SVOD subscriptions by 2026; up from the 53 million at end-2020. Brazil will contribute 44 million to the 2026 total, followed by Mexico with 29 million.
News categories: Digital TV Research, Simon Murray, Digital TV, Latin America, Streaming, Subscribers

U.S. pay TV providers lost over 5 million subscribers in 2020
Mar 4, 2021 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 5,120,000 net video subscribers in 2020, compared to a pro forma net loss of about 4,795,000 in 2019.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA

OTT video streaming in APAC now reaches 392 million people
Mar 4, 2021 – SpotX has unveiled its debut 'OTT is for Everyone APAC' research, reporting that nearly 400 million people now use video streaming services across the Asia-Pacific region.
News categories: Blockgraph, Mike Shehan, Asia, Digital TV, Market Research, Streaming

No growth expected for Latin America pay TV
Mar 4, 2021 – According to Digital TV Research, poorly-performing economies have hit Latin American pay TV with the number of pay TV subscribers falling by 4 million in both 2019 and 2020. The number of pay TV subscribers peaked in 2017.
News categories: Digital TV Research, Simon Murray, Argentina, Brazil, Chile, Colombia, Digital TV, Market Research, Mexico

More than 150 million smart speakers sold in 2020
Mar 3, 2021 – Global smart speaker sales reached a record level in 2020, according to Strategy Analytics. New model introductions that hit the market in time for the holiday shopping season, contributed to a positive end to a difficult year.
News categories: Strategy Analytics, David Watkins, Market Research, Smart Home, Worldwide

LG and Sony led OLED TV gains in advanced TV market in Q4
Mar 3, 2021 – While in recent years OLED TV has seen its share of the premium TV market deteriorate, OLED TVs and the brands that sell them regained much of that lost ground in the fourth quarter of 2020, according to DSCC.
News categories: DSCC, Bob O’Brien, Digital TV, Market Research, Smart TV, Worldwide