Digital TV Business, Technology and Market Research News

30% of EU SVOD viewing time goes to content from the EU plus UK
Mar 28, 2024 – The European Audiovisual Observatory has published reports analysing the consumption of films and TV seasons on SVOD, and the offer of films and TV seasons in VOD catalogues, in the EU.
News categories: European Audiovisual Observatory, JustWatch, Goldmedia, Christian Grece, Jean-Augustin Tran, Digital TV, EU, Market Research, Streaming, UK

Circle City renews with Nielsen for Local TV measurement
Mar 27, 2024 – Nielsen has announced a renewal with Circle City Broadcasting, Indiana’s only locally owned and operated broadcast and digital news media network, for Local TV measurement.
News categories: Nielsen, Circle City, Paul LeFort, DuJuan McCoy, Advertising, Big Data, Digital TV, USA

Skyworth and China Mobile launch 8K set-top box
Mar 20, 2024 – Skyworth Digital and China Mobile have launched an 8K set-top box in the He Nan province of China, marking the first deployment of a commercial 8K TV service in the telecom market.
News categories: Skyworth, China Mobile, China, Digital TV, IPTV, Set Top Box

Orange Spain, MASMOVIL joint venture begins operations
Mar 26, 2024 – Orange and MASMOVIL have announced the creation of a new Joint Venture, completing the agreement to combine their operations in Spain.
News categories: Orange, MASMOVIL, Jean François Fallacher, Christel Heydemann, Meinrad Spenger, Digital TV, IPTV, MandA, Spain

Brightcove launches Cloud Playout 2.0
Mar 27, 2024 – Brightcove (NASDAQ: BCOV) has launched Cloud Playout 2.0, offering customers new ways to create linear channels, monetize their media, and streamline their workflows in one platform.
News categories: Brightcove, Scott Levine, Advertising, Content Distribution, Digital TV, UX, Worldwide

MediaKind to unveil video, streaming and AI technologies at NAB
Mar 27, 2024 – MediaKind plans to showcase several new scalable solutions, including enhanced cloud capabilities, edge cloud devices and AI innovations, at NAB Show 2024 in Las Vegas.
News categories: MediaKind, Boris Felts, Content Distribution, Digital TV, Metaverse, NABShow, Streaming, Worldwide

FreeWheel releases H2 2023 Video Marketplace Report
Mar 27, 2024 – FreeWheel has released its 2H 2023 Video Marketplace Report. This edition explores video advertising trends for the second half of 2023 in select European countries and the U.S.
News categories: FreeWheel, Advertising, Digital TV, Europe, Market Research, Streaming, USA

Wurl solution matches CTV ads with program context in real time
Mar 26, 2024 – Wurl has announced BrandDiscovery, a GenAI-based CTV advertising solution that enables advertisers to align their ads with content - based on emotions, genres, and brand safety - in real time.
News categories: Wurl, Peter Crofut, Matthew Kramer, Kathy Argyriou, Advertising, Big Data, Digital TV, North America, Streaming

Divitel to integrate UniqCast QoE assurance for German operator
Mar 25, 2024 – UniqCast has announced a partnership with Divitel to spearhead a middleware migration for a German TV operator, aiming to deliver the highest quality of service and experience for subscribers.
News categories: Divitel, UniqCast, Hans Kornmann, Darko Robič, Digital TV, Germany, QoE, UX