Digital TV Business, Technology and Market Research News

Allente launches Google TV device powered by 3SS and SEI Robotics
Mar 21, 2023 – Allente, with 3SS and SEI Robotics, has launched a 4K dongle, based on Google TV, with a UX built on 3SS' 3Ready framework. The Allente app is installed from Google Play during first time installation.
News categories: 3SS, SEI Robotics, Google TV, Allente, Amanda Short, Jon Espen Nergård, Denmark, Digital TV, Finland, Norway, Set Top Box, Streaming, Sweden, UX

Streaming TV now most-watched TV form in the EU5
Mar 21, 2023 – Magnite (NASDAQ: MGNI) has unveiled research showing that streaming TV is now the most-watched form of TV across the EU5, and how consumer attitudes and habits are reshaping the streaming landscape.
News categories: Magnite, Sam Wilson, Digital TV, Europe, Market Research, Streaming

StarHub introduces interactive advertising with Hoppr
Mar 20, 2023 – Hoppr has launched its technology across the media assets of StarHub. Hoppr's solution delivers programmatic advertising across Connected TV, mobile and other engagement environments.
News categories: Hoppr, StarHub, Joe Prusz, Yann Courqueux, Advertising, Digital TV, Singapore, Streaming

Breezeline Stream TV launches in Pennsylvania
Mar 16, 2023 – Breezeline has launched its next generation of TV, Breezeline Stream TV, in its Pennsylvania service areas, making it easier for customers to view their programming on the screen of their choice.
News categories: Breezeline, Heather McCallion, Digital TV, IPTV, USA

SES-18 and SES-19 C-band satellites for the U.S. successfully launched
Mar 18, 2023 – The SES-18 and SES-19 satellites were launched on March 17th as part of the FCC's program to clear C-band spectrum in support of the deployment of 5G services across the contiguous U.S.
News categories: SES S.A, Steve Collar, Content Distribution, Digital TV, Satellite, USA

OTT TV revenues in Western Europe to reach $45 billion by 2028
Mar 20, 2023 – According to Digital TV Research, OTT TV revenues in Western Europe will reach $45bn in 2028, up from the $27bn in 2022. The UK will then account for $10bn, Germany $8bn and France $7bn.
News categories: Digital TV Research, Simon Murray, Digital TV, Europe, Market Research, Streaming

DVB publishes updated Multicast ABR specification and guidelines
Mar 15, 2023 – The DVB has approved the publication of BlueBook A176r3, an update of the DVB-MABR specification, and BlueBook A181r1, an update to the implementation guidelines for the specification.
News categories: DVB Project, Content Distribution, Digital TV, Media Player, Streaming, Worldwide

Channel 4 adds Xandr to its digital ad-buying suite
Mar 16, 2023 – Channel 4 will be the first UK broadcaster to offer brands the option of using the automated ad buying platform Xandr having added it to its suite of demand side platforms.
News categories: Channel 4, Xandr, Fatima Dowlet, Adam Lynch, Melinda Clow, Advertising, Digital TV, UK

Mola boosts ABR streaming quality with Broadpeak
Mar 16, 2023 – Broadpeak has announced that Mola is using Broadpeak's umbrellaCDN CDN selection, BkA100 video analytics, and Advanced CDN solutions to improve the quality of its ABR streaming.
News categories: Broadpeak, Mola, Jacques Le Mancq, CP Lee, Content Distribution, Digital TV, Indonesia, Streaming