Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

India E&M revenue to soar with a CAGR of 8.3%
Dec 9, 2024 – According to PwC, the Indian E&M industry is projected to grow at a CAGR of 8.3% to hit $19.2 billion in 2028, outpacing the global rate of 4.6%. OTT is expected to average growth of 14.9%.
News categories: PwC India, Manpreet Singh Ahuja, Advertising, Digital TV, Gaming, India, Market Research, Streaming, TV Services

Comcast Advertising releases annual Comcast Advertising Report
Dec 9, 2024 – Comcast Advertising has released its Comcast Advertising Report, showing that over half of advertisers rank maximizing specific reach and frequency in their TV and video buys as their biggest challenge.
News categories: Comcast Advertising, James Rooke, Advertising, Digital TV, Market Research, USA

Ipsos will not submit offer to acquire Kantar Media
Dec 5, 2024 – After careful review of a potential acquisition of Kantar Media, Ipsos has, at this time, decided not to submit a binding offer.
News categories: Ipsos, Kantar Media, Advertising, Big Data, Digital TV, MandA, Market Research, Worldwide

Ofcom updates connected TV platform market approach
Dec 5, 2024 – Ofcom has examined the role of connected TV platforms as digital content gateways, looking at whether content providers are able to make their content available and discoverable to UK audiences on such platforms.
News categories: Ofcom, Digital TV, Market Research, Regulation, Set Top Box, Smart TV, Streaming, TV OS, UK

More drivers and passengers watching video in the car
Dec 4, 2024 – DTS (NYSE: XPER) has released a report revealing that U.S. car owners continue to view their vehicle as an important third space, a place to take time alone, to relax and escape the stresses of home or work.
News categories: Xperi Inc, DTS, Inc, Jeff Jury, Automotive, Digital TV, Market Research, Streaming, USA

Semiconductor market poised for strong growth in 2024 and 2025
Dec 3, 2024 – WSTS has revised its 2024 projections upward, anticipating a significant 19.0% YoY growth in the semiconductor market. The global market value for 2024 is now estimated to reach $627 billion.
News categories: WSTS, Market Research, Semiconductor, Worldwide

Ipsos in discussions to acquire Kantar Media
Dec 2, 2024 – Following information published in the press, Ipsos has confirmed that discussions are currently underway regarding a potential acquisition of Kantar Media.
News categories: Ipsos, Kantar Media, Advertising, Big Data, Digital TV, MandA, Market Research, Worldwide

German video market remains stable
Nov 27, 2024 – According to the Q3/2024 CE-Branchenkompass, sales of TV sets in Germany in the first three quarters of 2024 (2.94 million) were almost the same as in the same period last year (2.92 million).
News categories: Deutsche TV-Plattform, ZVEI, Digital TV, Germany, Market Research, Smart TV

European video subscription market settles into stable phase
Nov 27, 2024 – According to management consulting firm, Oliver Wyman, the European video subscription market may grow in the short term, but will experience fewer growth opportunities and stabilization in the future.
News categories: Oliver Wyman, Digital TV, Europe, Market Research