North America Digital TV News

American Well and Cisco to expand telehealth in the home, via the TV
Jun 14, 2019 – American Well has announced that it is working with Cisco Systems to extend care delivery from hospitals and health systems into the home. Initial plans include converting in-home TV sets into American Well patient CarePoints for telehealth care delivery.
News categories: Cisco Systems, American Well, Amy Chang, Roy Schoenberg, Digital TV, Smart Home, USA

Atari VCS home gaming and entertainment platform unveiled
Jun 13, 2019 – Atari has made further announcements about its Atari VCS home gaming and entertainment platform. As well as gaming, the Atari VCS is optimized for video entertainment. The system is 4K HDR capable and supports video apps such as Netflix, Hulu, and Showtime.
News categories: Atari, Digital TV, Gaming, Semiconductor, Set Top Box, Streaming, USA

Fox Corp and ad agencies join Project OAR addressable TV consortium
Jun 13, 2019 – Fox Corporation has joined the Project OAR addressable TV advertising consortium. In addition, Project OAR has formed an Agency Advisory Committee with participation from Publicis Media, Omnicom Media Group, GroupM, IPG/Magna, Dentsu Aegis Network, Havas and Horizon Media.
News categories: Project OAR, Fox Corp, Dan Callahan, Jonathan Steuer, Helen Katz, Zeev Neumeier, Advertising, Big Data, Digital TV, Smart TV, Streaming, USA

Pluto TV arrives on Comcast Xfinity X1 set-tops
Jun 13, 2019 – Pluto TV has announced that it has launched on Comcast’s Xfinity X1. Pluto TV is already available to Comcast’s Internet-only customers who use the Xfinity Flex service. The launch expands Pluto TV's reach to millions more Comcast customers.
News categories: Pluto TV, Comcast, Tom Ryan, Apps, Cable TV, Digital TV, Set Top Box, USA

Global pay TV subscriptions to grow to 1.10 billion by 2024
Jun 13, 2019 – Digital TV Research forecasts 81 million additional pay TV subscribers between 2018 and 2024 - up by 8%. This will take the global total to 1.10 billion. Based on forecasts for 138 countries, the number of pay TV subs passed 1 billion in 2018.
News categories: Digital TV Research, Simon Murray, China, Digital TV, Germany, India, Market Research, Russia, Subscribers, USA, Worldwide

MadHive, Inscape to enable linear, OTT planning, activation & attribution for Local TV
Jun 12, 2019 – MadHive has announced the integration of Inscape’s glass level TV viewing data into its AI advertising platform. Broadcast networks can now sell linear advertising alongside data enriched OTT inventory, as well as provide brands with the ability to manage campaigns in real-time.
News categories: MadHive, Inscape, Adam Helfgott, Jodie McAfee, Advertising, Big Data, Digital TV, Smart TV, USA

Microsoft previews Xbox in the cloud and Project Scarlett console
Jun 9, 2019 – At the Xbox E3 Briefing, Xbox demonstrated its commitment to console gaming with a preview of its next generation machine due to arrive in 2020. Attendees were also among the first in the world to play Xbox One games streaming on smartphones and tablets.
News categories: Xbox, Phil Spencer, Digital TV, Gaming, Semiconductor, Set Top Box, Streaming, USA, Worldwide

Evertz integrates Nielsen watermarking with its file based products
Jun 7, 2019 – Evertz has announced the integration and certification of Nielsen watermarking technology within its portfolio of file based products, including its media asset management, content supply chain, playout automation and linear playout solutions.
News categories: Evertz, Nielsen, Dan Turow, Canada, Content Distribution, Content Identification, Digital TV, Worldwide

Nexstar Digital introduces TViQ audience solution
Jun 6, 2019 – Nexstar Digital has announced the launch of its proprietary TViQ audience solution, giving advertisers the power to leverage local broadcast audience data to reach their ideal viewers at scale across all forms of digital video advertising.
News categories: Nexstar, Greg Morrow, Advertising, Big Data, Digital TV, USA