North America Digital TV News
Allen Media Group offers in-stream 'Frame' ads with BrightLine
May 20, 2024 – Allen Media Group (AMG) has launched an in-stream 'Frame' ad format on its The Weather Channel, Local Now and HBCU Go apps, powered by streaming ad technology from BrightLine.
News categories:
BrightLine, Allen Media Group, Robert Aksman, Byron Allen, Advertising, Digital TV, USA, UX
Pluto TV FAST platform draws movie enthusiasts in droves
May 16, 2024 – Research from Omdia and PlumResearch reveals that 43% of all viewing on Pluto TV is attributed to its FAST movie channels, underscoring the platform's dominance in the streaming landscape.
News categories:
Omdia, PlumResearch, Maria Rua Aguete, Digital TV, Europe, Latin America, Market Research, North America, Streaming
Netflix to launch in-house ad technology platform
May 15, 2024 – At Netflix's 2024 Upfront presentation, Amy Reinhard, Netflix's President of Advertising, announced that the company will launch an in-house advertising technology platform by the end of 2025.
News categories:
Netflix, Amy Reinhar, Advertising, Digital TV, Streaming, USA, Worldwide
Minerva unveils FAST+ Service for operators in North America
May 15, 2024 – Minerva Networks has unveiled its FAST+ service, a fully hosted and managed cloud service that will enable its customers to offer dozens of Free Ad-Supported Streaming TV (FAST) channels.
News categories:
Minerva, Randy Osborne, Digital TV, North America, Streaming
20% of US internet households subscribe to a gaming service
May 14, 2024 – Parks Associates research finds that 89% of U.S. internet households subscribe to a streaming video service, with one in five households subscribing to a gaming service.
News categories:
Parks Associates, Jennifer Kent, Digital TV, Gaming, Market Research, Streaming, USA
Comcast to offer discounted Peacock, Netflix, Apple TV+ bundle
May 14, 2024 – Speaking at a MoffettNathanson conference, Comcast's chief executive Brian Roberts said that Comcast is to launch a three-way streaming bundle comprising Peacock, Netflix and Apple TV+.
News categories:
Comcast, Brian Roberts, Digital TV, Streaming, USA
Nielsen launches The Media Distributor Gauge
May 14, 2024 – Nielsen has launched The Media Distributor Gauge, a cross-platform view of total TV consumption across broadcast, cable and streaming, aggregated and ranked by media company.
News categories:
Nielsen, Karthik Rao, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA
VinFast first with Sony Pictures in-car service
May 10, 2024 – VinFast Auto has launched Sony Pictures Entertainment's new online service, RIDEVU, on its VF 8 electric car model in the US. RIDEVU offers access to a selection of over 2,000 movies.
News categories:
VinFast, Sony Pictures, David Duncan, Pete Wood, Apps, Automotive, Canada, Digital TV, Streaming, USA
Warner Bros. Discovery adds 2 million DTC subscribers in 1Q 2024
May 9, 2024 – Warner Bros. Discovery (Nasdaq: WBD) has reported results for the quarter ended March 31, 2024. Global DTC subscribers were 99.6 million at the end of Q1, an increase of 2.0 million versus Q4.
News categories:
Warner Bros. Discovery, David Zaslav, Digital TV, Results, Streaming, Subscribers, USA, Worldwide
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