USA (United States of America) Digital TV News

YouTube and Instagram redefine video service popularity in 2024
Jun 20, 2024 – Omdia research has found that YouTube continues to dominate as the most popular video service globally, while Instagram has surged ahead of Netflix and TikTok in the USA.
News categories: Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Japan, Korea, Market Research, Mexico, Spain, Streaming, UK, USA

Fox and The Trade Desk extend ad integrations across Fox's portfolio
Jun 19, 2024 – Fox (Nasdaq: FOXA, FOX) and The Trade Desk (NASDAQ: TTD) have expanded their partnership to bring innovation to advertisers, helping them reach their audiences and measure campaign performance.
News categories: The Trade Desk, Tubi, Fox Corp, Jeff Green, Paul Cheesbrough, Advertising, Big Data, Digital TV, USA, Worldwide

LG and Blacknut provide cloud video games through webOS
Jun 18, 2024 – LG and Blacknut have partnered to bring additional cloud gaming options to LG Smart TVs in the U.S. with the addition of Jackbox Party Starter & Nickelodeon Kart Racers 3: Slime Speedway.
News categories: Blacknut, LG Electronics, Olivier Avaro, Matthew Durgin, Digital TV, Gaming, Smart TV, TV OS, USA

Four local TV stations in Myrtle Beach-Florence launch NextGen TV
Jun 19, 2024 – TV stations serving the Myrtle Beach-Florence market have began broadcasting with NextGen TV. The launch includes WPDE-TV (ABC), WBTW (CBS), WHMC (ETV and SCETV PBS Kids 24/7) and WWMB (Dabl).
News categories: Bitpath, ATSC 3, Content Distribution, Digital TV, USA

Magnite and Charter extend ad partnership to Spectrum TV App
Jun 18, 2024 – Magnite (NASDAQ:MGNI) and Spectrum Reach have expanded their partnership to include the use of Magnite's programmatic advertising technology on the Spectrum TV App.
News categories: Magnite, Spectrum Reach, Matt McLeggon, Dan Callahan, Advertising, Apps, Digital TV, Streaming, USA

Reach of NEXTGEN TV HDR tops 70 million homes in the U.S.
Jun 13, 2024 – U.S. broadcasters are launching new interactive services and enhanced picture and sound quality with NEXTGEN TV, now that three-quarters of households have access to NEXTGEN TV signals.
News categories: Pearl TV, RUN3TV, Anne Schelle, ATSC 3, Digital TV, Middleware, Smart TV, USA, UX

Cineverse exceeds ten million YouTube subscribers
Jun 13, 2024 – Cineverse (NASDAQ: CNVS) has passed 10 million subscribers to its fandom-focused YouTube channels, driven by social video channels for several of its brands.
News categories: Cineverse, Digital TV, Social TV, Streaming, Subscribers, USA

Brightcove powers new AVOD service, FrightPix
Jun 13, 2024 – Brightcove (NASDAQ: BCOV) has announced that new AVOD service, FrightPix, will rely on Brightcove's platform to distribute its content to audiences across the U.S.
News categories: Brightcove, FrightPix, Marc DeBevoise, Eric Tomosunas, Content Distribution, Digital TV, Streaming, USA

Disney adds interactive ad formats powered by Brightline and KERV
Jun 13, 2024 – Disney has added new interactive advertising formats including advergaming and shoppable CTV ads, powered by Brightline and KERV Interactive, respectively.
News categories: KERV, Brightline, Disney, Marika Roque, Michael Bologna, Jamie Power, Advertising, Digital TV, Streaming, USA, UX