Digital TV News: Pivot
Now TV partners with Viaccess-Orca for addressable TV in Hong Kong
Apr 9, 2024 – Viaccess-Orca (VO) has announced that HKT's Now TV is using VO's AI-driven Targeted TV Advertising solution to deliver addressable TV to viewers.
News categories:
Viaccess-Orca, HKT, Dokyung Lee, Derek Choi, Advertising, Content Distribution, Digital TV, Hong Kong, IPTV, NABShow
Covington Entertainment Group selects 24i Video Cloud
Apr 8, 2024 – Covington Entertainment is deploying the 24i Video Cloud to support the debut of Culture Entertainment Network, an OTT service offering reality TV, movies, lifestyle shows and TV series.
News categories:
24i, Covington Entertainment, Donald McGarva, Michael Covington, Content Distribution, Digital TV, NABShow, Streaming, USA
Ease Live launches contextual on-stream advertising capability
Mar 25, 2024 – Ease Live now enables sports streaming providers to place ads through the graphical overlay that already delivers live game and player stats, play-by-play analysis and other real-time information.
News categories:
Ease Live, Kjetil Horneland, Advertising, Digital TV, NABShow, Streaming, UX, Worldwide
CacheFly and StreamGuys offer ultra-low latency video delivery
Mar 12, 2024 – CacheFly in strategic partnership with StreamGuys has announced a breakthrough in streaming technology making ultra-low latency streaming accessible on PC, Linux, Mac, Android, iPad, and iPhone.
News categories:
CacheFly, StreamGuys, Drazen Dodig, Matt Levine, Edward Fitzgerald, Eduardo Martinez, Content Distribution, Digital TV, Streaming, Worldwide
Bedrock to power M6+ streaming platform
Mar 7, 2024 – Groupe M6 is to release its M6+ platform in France, with Bedrock delivering the features and innovations that will enable users to enjoy the AVOD content on all platforms.
News categories:
Bedrock, Groupe M6, Jonas Engwall, Henri de Fontaines, Advertising, Apps, Digital TV, France, Streaming
1Q24 LCD TV panel shipments estimated at 55.8 million units
Mar 1, 2024 – TrendForce expects TV panel prices to increase in Q2, enhancing manufacturers’ production willingness and potentially boosting shipments to 61.5 million units, a 10.5% QoQ increase.
News categories:
TrendForce, Digital TV, Market Research, Smart TV, Worldwide
DoubleVerify unmasks CTV ad fraud scheme, CycloneBot
Feb 28, 2024 – DoubleVerify has revealed the identification and mitigation of CycloneBot, a malicious bot capable of generating up to 250 million falsified ad requests and spoofing around 1.5 million devices daily.
News categories:
DoubleVerify, Roku, Mark Zagorski, Roy Rosenfeld, Louqman Parampath, Advertising, Digital TV, Streaming, Watermarking, Worldwide
WTCI enhances broadcast quality and compliance with Actus Digital
Feb 26, 2024 – Actus Digital has announced that it has enabled Tennessee public broadcaster, WTCI, to enhance its monitoring capabilities, ensuring compliance and content quality across its four channels.
News categories:
Actus Digital, WTCI, Bryan Fuqua, Content Distribution, Digital TV, QoE, USA
Nexxen integrates streaming viewership data from PeerLogix
Feb 15, 2024 – Nexxen has augmented its TV Intelligence solution with aggregated and scaled streaming viewership data from platforms like Netflix, Hulu and Disney Plus via a partnership with PeerLogix.
News categories:
Nexxen, PeerLogix, Jessica La Rosa, William Gorfein, Advertising, Big Data, Digital TV, Streaming, Worldwide
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