Digital TV News: CNN
Community, Xandr's ad marketplace, welcomes three new brands
Jul 23, 2019 – Community, powered by Xandr, is a marketplace of publishers that enables advertisers to reach their audiences at scale. Media brands A+E Networks, AMC Networks, and Cheddar have now been aded to the list of partners.
News categories:
Xandr, Cheddar, AMC Networks, A+E Networks, Brian Lesser, Jon Steinberg, Advertising, Digital TV, USA
WarnerMedia names upcoming D2C service HBO Max
Jul 9, 2019 – WarnerMedia has unveiled HBO Max as the name of its new streaming service. The service will include an extensive collection of exclusive original programming as well as content from WarnerMedia’s portfolio of brands and libraries.
News categories:
WarnerMedia, Robert Greenblatt, Digital TV, Streaming, USA
WarnerMedia chooses AsiaSat for HD distribution in Asia
Jun 18, 2019 – AsiaSat has been selected by WarnerMedia as its partner for the distribution of the regional HD services of CNN International, Cartoon Network, Boomerang and Warner TV, as well as HBO HD in South Asia, via AsiaSat 7 in the Asia-Pacific.
News categories:
AsiaSat, Turner, WarnerMedia, Ina Lui, James Crossland, Asia, Content Distribution, Digital TV, Satellite
VIZIO announces SmartCast 3.0 smart TV experience rollout
May 21, 2019 – VIZIO has announced new features coming to VIZIO SmartCast 3.0, the latest iteration of its smart TV experience designed to bring users more of the entertainment they love, all in one place. The new updates and features will begin to roll out in the coming weeks.
News categories:
VIZIO, Bill Baxter, Apps, Digital TV, Smart Home, Smart TV, Streaming, USA, UX
Xandr Community brings together advertisers, publishers, and consumers
May 14, 2019 – Xandr, AT&T's advertising and analytics company, has announced the formation of Community, a curated marketplace of publishers that enables advertisers to reach their audiences at scale in a brand-safe, privacy-protected, premium video environment.
News categories:
Xandr, Brian Lesser, Donna Speciale, Henry Embleton, Mark Rotblat, Reed Barker, Advertising, Big Data, Digital TV, USA
Linius unveils personalized TV with self-service video widget
May 3, 2019 – Linius Technologies (ASX: LNU) has launched a self-service embeddable widget in partnership with Hemisphere. The Widget Suite application enables any organization to empower viewers to search the data within its video content and assemble hyper-personalized videos on-the-fly.
News categories:
Linius, Hemisphere, Chris Richardson, Glyn Beaumont, Big Data, Digital TV, UX, Worldwide
Verizon makes YouTube TV available to its customers
Apr 23, 2019 – Verizon and Google have announced a partnership to bring YouTube TV to Verizon customers. YouTube TV membership includes six accounts per household, each with its own unique recommendations and personal DVR with no storage space limits.
News categories:
Verizon, YouTube TV, Erin McPherson, Heather Rivera, Digital TV, Streaming, USA
Linius partners with Hemisphere to build hyper-personalized advertising prototype
Feb 28, 2019 – Linius Technologies (ASX: LNU) has partnered with Hemisphere to build a Hyper-Personalized Advertising Prototype on its SaaS platform. The prototype enables advertisers to deliver and analyze any number of unique ads across any number of customized video streams.
News categories:
Linius Technologies, Hemisphere, Chris Richardson, Glyn Beaumont, Advertising, Australia, Big Data, Digital TV, New Zealand, Streaming, Worldwide
AT&T's Turner and Xandr to exploit ad opportunities together
Jan 8, 2019 – Just a little more than six months after coming together under the AT&T umbrella, WarnerMedia’s Turner and AT&T’s advertising business Xandr are working together to improve the relevancy of advertising, fueled by data and content connections.
News categories:
Xandr, Turner, Mike Welch, Donna Speciale, Marissa Freeman, Advertising, Big Data, Digital TV, USA
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