Digital TV News: Stan
European Audiovisual Observatory publishes report on media ownership in Europe
Jan 24, 2023 – The European Audiovisual Observatory has published its annual report on key AV players in Europe. SVOD stands out as the most concentrated market segment, with the top 3 OTT platforms accounting for 71% of subscriptions.
News categories:
European Audiovisual Observatory, Digital TV, Europe, Market Research
Unified TV ad measurement to be launched in Finland
Jan 25, 2023 – MTV and Sanoma Media have signed a contract with dataBreeders to bring advertising measurement and currency to market, unifying campaign measurement across all broadcast platforms in Finland.
News categories:
Screenforce, dataBreeders, Pure X Media, Anna Lujanen, Andrea Mezzasalma, Advertising, Digital TV, Finland
ENENSYS releases ATSC 3.0 modulator for digital TV transmitters
Jan 24, 2023 – ENENSYS has announced the release of ModulCast-ATSC, an ATSC 3.0 OEM modulator board that delivers a high-performance RF output meeting broadcaster quality requirements, for integration into digital TV transmitters.
News categories:
ENENSYS, Christophe TROLET, ATSC 3, Content Distribution, Digital TV, USA
Fabric acquires Internet Video Archive (IVA)
Jan 23, 2023 – Fabric has acquired Internet Video Archive (IVA). The acquisition enables Fabric to provide greater value by instantly matching titles to IVA's library, and enabling the sharing of data across Fabric customers.
News categories:
Fabric, Internet Video Archive, Rob Delf, Big Data, Digital TV, MandA, Worldwide
CIMM, 4A's and TVB looking at action plan for U.S. local TV measurement
Jan 19, 2023 – The Coalition for Innovative Media Measurement (CIMM), the 4A's and the TVB have launched a study focused on developing an action plan for supporting the evolution of local TV measurement in the U.S. market.
News categories:
CIMM, 4A's, TVB, Sequent Partners, Jon Watts, Ashwini Karandikar, Hadassa Gerber, Betsy Rella, Keith Kazerman, Patti Cohen, Advertising, Big Data, Digital TV, USA
New streaming TV video ad formats perform better than traditional TV ads
Jan 19, 2023 – MAGNA Media Trials and Roku have announced a study in partnership with the Roku Brand Studio that finds new video ad formats in streaming TV are 2x more favorable than traditional TV ads for consumers.
News categories:
Roku, MAGNA, Asaf Davidov, Kara Manatt, Advertising, Digital TV, Market Research, Streaming, USA
Eutelsat decommissions EUTELSAT 5 West A
Jan 19, 2023 – Initially designed for a 15-year lifetime, EUTELSAT 5 West A satellite has retired after 20+ years of operation. Transfer of services to EUTELSAT 5 West B and other Eutelsat satellites, was begun in January 2020.
News categories:
Eutelsat, Eva Berneke, James Matthews, Content Distribution, Digital TV, Europe, France, Satellite
Amagi report confirms significant growth in FAST viewing in Europe
Jan 11, 2023 – Amagi has released its latest report on the state of the FAST market. Growth in Q3 2022 compared to Q3 2021 in Europe saw an increase of 99.97% in ad impressions and over 51% in Hours of Viewing.
News categories:
Amagi, Advertising, Digital TV, Europe, Market Research, Streaming, UK
Ateme and ENENSYS support Rai Way's transition to DVB-T2
Jan 10, 2023 – Ateme and ENENSYS have combined their video distribution expertise to enable Rai Way, the RAI TV network operator, to start the Refarming project which will end with the transition to the DVB-T2 standard.
News categories:
ENENSYS, Ateme, Rai Way, Cyprien Galesne, Carlo Romagnoli, Content Distribution, Digital TV, DVB-T2, Italy
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