Digital TV News: Twitter

Epsilon integrates Samba TV viewing data
Apr 21, 2023 – Samba TV is integrating its OTT and linear television viewing data into the Epsilon PeopleCloud, providing Epsilon clients with granular insights into customers' TV and streaming TV viewing.
News categories: Samba TV, Epsilon, Kris Magel, Kate Sirkin, Advertising, Big Data, Digital TV, Smart TV, USA

Streann Media integrates Zixi video over IP technology
Apr 4, 2023 – Zixi has announced that Streann Media has integrated Zixi's video over IP technology into its Smart OTT platform for content creators delivering live streams to connected devices.
News categories: Zixi, Streann Media, John Wastcoat, Giovanni Punzo, Content Distribution, Digital TV, NABShow, Streaming, Worldwide

Conviva releases Q2 2022 State of Streaming report
Sep 9, 2022 – Conviva has released today the results of its quarterly State of Streaming Report, which shows continued growth in the global streaming market, including gains of (14%) in the second quarter of 2022 as compared to Q2 2021.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Streaming, Worldwide

Americans adopting ad-supported streaming at faster rate than subscription-based services
Jun 14, 2022 – Comscore (Nasdaq: SCOR) has announced that AVOD services are seeing adoption at a faster rate than SVOD services, with a 29% increase in U.S. households streaming AVODs in 2022 compared to 2020 vs a 21% increase during the same period for SVODs.
News categories: Comscore, James Muldrow, Digital TV, Market Research, Streaming, USA

Conviva data shows double digit streaming growth worldwide
May 19, 2022 – Global streaming grew 10% globally, including continued growth in mature markets like North America (5%) and Europe (9%), during the first quarter of 2022 as compared to Q1 2021, according to the latest State of Streaming report from Conviva.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Streaming, Worldwide

Strong streaming growth in Europe continues
Mar 21, 2022 – Streaming adoption throughout Europe continues to grow at a rapid pace, according to Conviva. While Europe as a whole experienced a 20% increase in streaming viewership, Southern and Western Europe saw roughly double that growth with 44% and 34%, respectively.
News categories: Conviva, Keith Zubchevich, Digital TV, Europe, Market Research, QoE, Streaming

Limelight to acquire Yahoo's Edgecast
Mar 7, 2022 – Limelight Networks (Nasdaq: LLNW) has announced that it has entered into a definitive agreement to acquire Yahoo's Edgecast, a provider of edge security, content delivery and video services, in an all-stock transaction.
News categories: Limelight Networks, Edgecast, Bob Lyons, Jim Lanzone, Reed Rayman, Content Distribution, Digital TV, MandA, Worldwide

Telefónica to expand Microsoft collaboration to the consumer market
Feb 28, 2022 – Telefónica has announced the expansion of its partnership with Microsoft to include initiatives in the consumer market. The initiatives contemplate the development and commercialization of new proposals and solutions for the home.
News categories: Telefónica, Microsoft, Chema Alonso, Apps, Digital TV, Latin America, Set Top Box, Smart Home, Spain

Social presence and engagement key to streaming growth
Dec 7, 2021 – Roughly 80% of social engagement for streaming platforms comes from Instagram, with TikTok close behind thanks to accounts like Netflix growing by more than a million followers each month in 2021, according to a report from Conviva.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Social TV, Streaming, Worldwide