Digital TV News: Streaming Media

Qwilt offers unified CDN for NCTC members
Nov 8, 2021 – NCTC and Qwilt have launched an initiative to upgrade NCTC member networks with Qwilt's CDN technology and services. NCTC members that deploy the solution will be federated together into a unified CDN.
News categories: Qwilt, NCTC, Alon Maor, Lou Borrelli, Jared Baumann, Cable TV, Content Distribution, Digital TV, USA

Conviva releases Q3 State of Streaming report
Nov 4, 2021 – Despite predictions of a 'pandemic peak,' streaming adoption continues to gain ground in almost every single region quarter after quarter, according to the Q3 2021 State of Streaming report from Conviva.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Streaming, Worldwide

Accedo and Nreal bring streaming to lightweight AR glasses
Oct 21, 2021 – Accedo has partnered with Nreal to deliver Extended Reality (XR) viewing for video consumers. The partnership enables OTT providers to bring content to Nreal’s lightweight AR glasses.
News categories: Accedo, Nreal, Michael Lantz, Peng Jin, Digital TV, Streaming, VR, Worldwide

Conviva expands into advertising audience measurement
Oct 20, 2021 – Conviva has announced the availability of its technology and real-time data to enable end-to-end advertising audience measurement for its publisher customers and their ecosystem partners.
News categories: Conviva, Keith Zubchevich, Advertising, Big Data, Digital TV, Streaming, Worldwide

OTT now at 82% consumer saturation in the U.S.
Oct 14, 2021 – Resonate has issued research on the streaming media behaviors of American TV consumers. According to data from its Ignite platform, 82% of U.S. consumers now watch some form of OTT content, with only 55% still watching cable TV.
News categories: Resonate, Digital TV, Market Research, USA

Yahoo and Tubi partner to streamline CTV ad buying
Oct 7, 2021 – Yahoo has expanded its partnership with Tubi. Building on their SSP relationship, the expansion offers Yahoo DSP advertisers direct access to Tubi's AVOD content library, making it easier to plan and buy CTV.
News categories: Yahoo, Tubi, Iván Markman, Mark Rotblat, Lisa Herdman, Jacob Lustig, Advertising, Digital TV, Streaming, USA

Prime Video, TVer, AbemaTV and Netflix lead streaming market in Japan
Oct 4, 2021 – Premium video streaming in Japan reached 85 billion minutes during Jan- Aug 2021, or 13% of total time spent on video according to the first of a series of quarterly reports from Media Partners Asia (MPA).
News categories: Media Partners Asia, AMPD Research, Vivek Couto, Anthony Dobson, Digital TV, Japan, Market Research, Streaming

Conviva releases State of Streaming: Content Discovery report
Sep 20, 2021 – Conviva has released its State of Streaming: Content Discovery report for 2021. The report shows content streamed for the first time is discovered in four ways: word of mouth, advertising, social media and streaming service recommendations.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Streaming, USA

Amazon-built TVs launched in the U.S.
Sep 9, 2021 – Amazon (NASDAQ: AMZN) has announced a new lineup of Fire TV devices with its first-ever Amazon-built smart TVs, the Amazon Fire TV Omni Series and 4-Series smart TVs, and the all-new Fire TV Stick 4K Max.
News categories: Amazon, Daniel Rausch, Digital TV, Set Top Box, Smart TV, Streaming, USA