Digital TV News: Streaming Media
ViewNexa survey reveals dissatisfaction among streaming subscribers
Sep 27, 2023 – Nearly half (46%) of viewers do not believe they are getting good value from major streaming services, with nearly a fifth (19%) saying they could do better, according to a survey by Bitcentral's ViewNexa.
News categories:
Bitcentral, Greg Morrow, Digital TV, Market Research, Streaming, UX, Worldwide
Amazon announces Fire TV product updates
Sep 20, 2023 – Amazon (NASDAQ:AMZN) has announced a range of updates to its Fire TV family, introducing voice search with generative AI, upgrades to the Fire TV Ambient Experience, and more powerful Fire TV Sticks.
News categories:
Amazon, Tapas Roy, Digital TV, Set Top Box, USA, UX
Scripps launches Tablo over-the-air TV viewing box
Aug 28, 2023 – The E.W. Scripps Company (NASDAQ: SSP) has launched a new version of Tablo, a device enabling whole-home viewing and recording of OTA broadcast TV, with integrated FAST channels.
News categories:
Scripps, Tablo, Bo Schuerman, Adam Symson, Digital TV, Set Top Box, Terrestrial, USA
IRIS.TV and GroupM partner on content IDs
Aug 3, 2023 – IRIS.TV has partnered with GroupM to use the IRIS_ID content identifier as the primary method for accessing video-level data enriched by contextual and brand-suitability data partners.
News categories:
IRIS.TV, GroupM, Field Garthwaite, Kevin Sheehan, Advertising, Big Data, Digital TV, Streaming, Worldwide
Percentage of U.S. SVOD buyers looking to cut spending up 40%
Jul 18, 2023 – Research from Aluma Insights finds 35% of U.S. SVOD customers spending too much on services and are looking to cut back, a 40% increase over last year and threefold that of 2019.
News categories:
Aluma, Michael Greeson, Digital TV, Market Research, Streaming, USA
Bitcentral linear streaming solution integrates Google DAI
Jul 17, 2023 – Bitcentral has integrated Google dynamic ad insertion (DAI) into its ViewNexa linear streaming service to provide more monetization opportunities in linear and live streaming.
News categories:
Bitcentral, Google, Greg Morrow, Advertising, Content Distribution, Digital TV, Streaming, Worldwide
Simpletv launches Simpleplus platform in Venezuela with TVUP
Jul 12, 2023 – Simpletv has launched Simpleplus in Venezuela, powered by technology from TVUP. The TV service is available on phones and tablets (Android, iOS), Android TV devices, Chromecast and Fire TV.
News categories:
TVUP, Simpletv, Eudald Domènech, Kathy Di Battista, Apps, Content Distribution, Digital TV, Streaming, Venezuela
Magnite announces broad support for direct-buy ad platform
Jun 20, 2023 – Magnite (NASDAQ:MGNI) has announced wide adoption of ClearLine, its ad server-agnostic solution that provides agencies with direct access to video inventory on its platforms.
News categories:
Magnite, Sean Buckley, Jim Keller, Matt Jamison, Dan Callahan, Tom Grant, Alexander Stone, Advertising, Digital TV, USA, Worldwide
Magnite introduces omnichannel audience, data and identity suite
Jun 15, 2023 – Magnite has introduced Magnite Access, a suite of omnichannel audience products that make it easier for display, online video, and streaming media owners to maximize the value of their data assets.
News categories:
Magnite, Adam Soroca, Martin Wexler, Serge Matta, Advertising, Digital TV, Streaming, Worldwide
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