Streaming (Over-the-top, OTT, P2P, PC-TV, Internet TV, online video, IP Video) News

Ofcom updates connected TV platform market approach
Dec 5, 2024 – Ofcom has examined the role of connected TV platforms as digital content gateways, looking at whether content providers are able to make their content available and discoverable to UK audiences on such platforms.
News categories: Ofcom, Digital TV, Market Research, Regulation, Set Top Box, Smart TV, Streaming, TV OS, UK

StackAdapt offers access to Channel 4 programmatic inventory
Dec 4, 2024 – StackAdapt has announced a collaboration with Channel 4, the UK Public Service Broadcaster (PSB) to open up broadcast advertising inventory for StackAdapt clients in the UK for the first time. 
News categories: StackAdapt, Channel 4, Ed Mullins, Fatima Dowlet, Advertising, Digital TV, Streaming, UK

More drivers and passengers watching video in the car
Dec 4, 2024 – DTS (NYSE: XPER) has released a report revealing that U.S. car owners continue to view their vehicle as an important third space, a place to take time alone, to relax and escape the stresses of home or work.
News categories: Xperi Inc, DTS, Inc, Jeff Jury, Automotive, Digital TV, Market Research, Streaming, USA

ThinkAnalytics launches contextual advertising solution
Dec 4, 2024 – ThinkAnalytics has launched ThinkContextualAI, a contextual advertising solution powered by metadata that describes not only what content is about but why it resonates with individual viewers.
News categories: ThinkAnalytics, Peter Docherty, Advertising, Big Data, Digital TV, Streaming, UX, Worldwide

Amagi acquires Argoid AI
Dec 3, 2024 – Amagi has announced that it has acquired Argoid AI, an AI company specializing in recommendation engines and programming automation for OTT platforms.
News categories: Amagi, Argoid AI, Baskar Subramanian, Gokul Muralidharan, Soundararajan Velu, Big Data, Digital TV, MandA, Streaming, UX, Worldwide

WeTV partners with Magnite on video inventory monetisation
Dec 3, 2024 – WeTV is to use the BidLink solution within Magnite's (Nasdaq: MGNI) ad server to scale programmatically, while the Magnite Streaming and DV+ SSPs will help WeTV monetize its inventory.
News categories: Magnite, WeTV, Gavin Buxton, Mary Yeo, Advertising, Asia, Digital TV, Streaming

Teads extends Smart TV ad partnership with VIDAA
Dec 2, 2024 – Teads has extended its deal with VIDAA, maintaining access to VIDAA's home screen for placement of ads, as well as gaining access to video inventory on VIDAA's Channels streaming service.
News categories: Teads, VIDAA, Jeremy Arditi, Guy Edri, Amalia Necula, Advertising, Asia, Digital TV, Europe, North America, Smart TV, Streaming, TV OS, UX

MYTV Mana-Mana streaming app integrated into Proton X70
Nov 27, 2024 – MYTV Broadcasting has begun integrating its MYTV Mana-Mana streaming application with Proton's in-car Infotainment-Head Unit (IHU), starting with the Proton X70 model.
News categories: MYTV Broadcasting, Acotech, Altel Holdings, MYTV Mana-Mana, Helmi Mohamed Harith, Apps, Automotive, Digital TV, Malaysia, Streaming

Streambox Media launches subscription-financed TV in India
Nov 27, 2024 – Streambox Media has launched a 4K QLED TV in India that brings together content from multiple OTT services. Users pay only an 'activation fee' for the TV, along with a subscription for the services provided by the TV's OS.
News categories: Streambox Media, Digital TV, India, Smart TV, Streaming, TV OS