Big Data (AI/ML, Audience Measurement, Metadata, Content Identification, Advertising)

Indra to commercialise Mirada’s Iris multiscreen products
Nov 27, 2018 – Mirada and Indra have announced that Indra will commercialise Mirada’s Iris multiscreen products. Iris allows pay TV customers to enjoy content via an intuitive navigation system and seamless user interface.
News categories: Mirada, Indra, José Luis Vázquez, Luis Rodríguez Lombardero, Advertising, Mobile, UX, Worldwide

Astro selects Telaria as preferred video platform partner
Nov 20, 2018 – Telaria (NYSE:TLRA) has been selected as the preferred Video Management Platform by Astro. With Telaria, live TV inventory will be available programmatically in Malaysia through Astro GO apps and Astro’s live streaming player.
News categories: Telaria, Astro, Kevin Smyth, Andy Yap, Advertising, Digital TV, Malaysia, Streaming

DoubleVerify identifies first scaled CTV botnet attack
Nov 16, 2018 – DoubleVerify (DV) has announced the identification of a new bot network specifically targeting Connected TV (CTV) devices. DV uncovered the botnet after the company saw a 40% spike in traffic from CTV devices.
News categories: DoubleVerify, Wayne Gattinella, Roy Rosenfeld, Advertising, Digital TV, Market Research, Set Top Box, Streaming, USA

Tremor Video DSP expands TV Retargeting in partnership with Alphonso
Nov 15, 2018 – Tremor Video DSP has announced the expansion of its TV retargeting solutions through a renewed partnership with Alphonso. The partnership includes the first TV retargeting solution using deterministic TV viewership data to launch in Canada.
News categories: Tremor Video DSP, Alphonso, Ofer Druker, Advertising, Big Data, Canada, Content Identification, Digital TV

NENT Group implements EIDR Universal Identifiers
Nov 14, 2018 – The Entertainment Identifier Registry Association (EIDR) has announced that Nordic Entertainment Group (NENT Group) has overhauled its publishing workflow, utilizing EIDR’s universal content identifiers across all linear and non-linear TV programming.
News categories: EIDR, NENT Group, Will Kreth, Kaj af Kleen, Big Data, Denmark, Digital TV, Finland, Norway, Satellite, Streaming, Sweden

Nielsen to measure Comcast’s Xfinity Stream app and web portal
Nov 14, 2018 – Nielsen and Comcast have expanded their relationship to include measurement of Comcast’s Xfinity Stream app and web portal. Xfinity TV audiences watching on computers and mobile devices will be included in aggregate in Nielsen ratings.
News categories: Nielsen, Comcast, Peter Bradbury, Marcien Jenckes, Advertising, Apps, Big Data, Cable TV, Digital TV, TV Everywhere, USA

Pixalate receives MRC accreditation for OTT invalid traffic detection and filtration
Nov 14, 2018 – Pixalate has become the first company to receive accreditation from the Media Rating Council (MRC) for Sophisticated Invalid Traffic (SIVT) detection and filtration for over-the-top (OTT) video ad impressions.
News categories: Pixalate, Media Rating Council, Jalal Nasir, George W. Ivie, Jay Friedman, Advertising, Digital TV, Streaming, Worldwide

You.i TV adds $23m in growth capital
Nov 13, 2018 – You.i TV has announced the closing of a USD $23M in growth capital led by Causeway Media Partners, joined by the Company’s early backers WarnerMedia, Kayne Anderson Capital Advisors, and Vistara Capital Partners.
News categories: You.i TV, Causeway Media Partners, Jason Flick, Stuart Russell, Bob Higgins, Advertising, Apps, Digital TV, Venture Capital, Worldwide

Comscore announces AMC Networks as Campaign Ratings beta partner
Nov 12, 2018 – Comscore has announced that AMC Networks is the newest beta partner for Comscore Campaign Ratings (CCR). CCR is Comscore’s cross-platform video advertising measurement solution.
News categories: Comscore, AMC Networks, Bryan Wiener, Tom Ziangas, Advertising, Big Data, Digital TV, Mobile, USA