TV Services (Pay TV, OTT, Broadcasting) News
DoubleVerify standardizes CTV app identifiers across platforms
Jun 10, 2020 – DoubleVerify has launched a transparency and reporting solution for CTV inventory. The new solution is designed to give CTV buyers full transparency and accurate data on where their campaigns are running across all major CTV devices.
News categories:
DoubleVerify, Matt McLaughlin, Dan Slivjanovski, Joe Barone, Advertising, Apps, Big Data, Digital TV, Streaming, USA, Worldwide
ATEME and SES show live over-the-air UHD broadcast using VVC
Jun 9, 2020 – ATEME has partnered with SES, VideoLabs and IETR to show UHD satellite transmission using Versatile Video Coding (VVC). The test transmission carried a UHD (4K) video stream using the new standard.
News categories:
ATEME, SES S.A., VideoLabs, IETR, Mickaël Raulet, Thomas Wrede, Content Distribution, Digital TV, Europe, Media Player, Satellite
FCC clarifies Broadcast Internet rules for ATSC 3.0
Jun 9, 2020 – The Federal Communications Commission, in a Declaratory Ruling, has clarified that television station ownership restrictions do not apply to the lease of spectrum to provide Broadcast Internet services.
News categories:
Federal Communications Commission, ATSC 3, Digital TV, Regulation, USA
SCTE•ISBE Cable-Tec Expo 2020 to take place virtually
Jun 9, 2020 – SCTE•ISBE Cable-Tec Expo 2020 will take place virtually Oct. 12-16, marking the first all-digital presentation of the largest cable telecommunications and technology event in the Americas since its inception in 1983.
News categories:
SCTE•ISBE, Cable-Tec Expo, Tom Adams, Tony Werner, Cable TV, CableTecExpo, COVID-19, Digital TV, USA
Brightcove Q1 data shows uptick in news content streaming
Jun 8, 2020 – Brightcove (NASDAQ: BCOV) has published the Q1 2020 Brightcove Global Video Index. The Q1 data shows that as the COVID-19 pandemic spread, consumers increasingly turned to video streaming sources to stay up-to-date.
News categories:
Brightcove, Jim O’Neill, Big Data, COVID-19, Digital TV, Market Research, Streaming, Worldwide
Roku announces shopper data program
Jun 8, 2020 – Roku (Nasdaq: ROKU) has launched a shopper data program to make TV advertising more precise and measurable. Kroger Precision Marketing (KPM) is to initially build targeting and attribution tools.
News categories:
Roku, Kroger Precision Marketing, Alison Levin, Cara Pratt, Advertising, Big Data, Digital TV, Streaming, USA
76% of US broadband households had OTT subscription in Q1 2020
Jun 8, 2020 – Research from Parks Associates finds that 76% of US broadband households subscribed to an OTT video service in Q1 2020, while the churn rate for streaming services was 41%. 62% subscribed to a traditional pay-TV service.
News categories:
Parks Associates, Steve Nason, Digital TV, Market Research, Streaming, USA
80% of U.S. TV households have at least one Connected TV device
Jun 5, 2020 – According to Leichtman Research Group (LRG), 80% of U.S. TV households have at least one connected TV device, including connected Smart TVs, stand-alone streaming devices, connected video game systems, and/or connected Blu-ray players.
News categories:
Leichtman Research, Bruce Leichtman, Blu-ray, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, Streaming, USA
AirConsole and XL Home turn Android TVs into Gaming Consoles
Jun 5, 2020 – XL Axiata will distribute AirConsole's online video game console for casual games to its XL Home customer base in Indonesia. AirConsole is a cloud based video game console accessible using a computer or smart TV.
News categories:
AirConsole, XL Axiata, Anthony Cliquot, Abhijit Navalekar, Android TV, Apps, Digital TV, Gaming, Indonesia, Smart TV
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