Digital TV Business, Technology and Market Research News

New streaming TV video ad formats perform better than traditional TV ads
Jan 19, 2023 – MAGNA Media Trials and Roku have announced a study in partnership with the Roku Brand Studio that finds new video ad formats in streaming TV are 2x more favorable than traditional TV ads for consumers.
News categories: Roku, MAGNA, Asaf Davidov, Kara Manatt, Advertising, Digital TV, Market Research, Streaming, USA

Eutelsat decommissions EUTELSAT 5 West A
Jan 19, 2023 – Initially designed for a 15-year lifetime, EUTELSAT 5 West A satellite has retired after 20+ years of operation. Transfer of services to EUTELSAT 5 West B and other Eutelsat satellites, was begun in January 2020.
News categories: Eutelsat, Eva Berneke, James Matthews, Content Distribution, Digital TV, Europe, France, Satellite

Netflix taps Nielsen for global audience insights
Jan 18, 2023 – Nielsen has announced an expansion of its relationship with Netflix (NASDAQ: NFLX), which includes a multi-year agreement to provide linear and streaming audience data across the U.S., Mexico and Poland.
News categories: Nielsen, Netflix, Kim Gilberti, Pablo Perez De Rosso, Advertising, Big Data, Digital TV, Mexico, Poland, Streaming, USA

RTVE awards Cellnex five-year TV and radio broadcasting contract
Jan 18, 2023 – RTVE has awarded TV and radio broadcasting rights to Retevisión, part of Cellnex. For TVE, Cellnex will renew and operate DTT and radio headends and provide DTT transmission, distribution and broadcasting services throughout Spain.
News categories: Cellnex, RTVE, Albert Cuatrecasas, Content Distribution, Digital TV, Spain, Terrestrial

DISH Network loses 957,000 net pay TV subscribers in 2022
Jan 17, 2023 – As part of a debt offering announcement, DISH Network has released preliminary estimated operating metrics for year-end 2022. The company finished 2022 with 9.75 million Pay-TV subscribers, down 957,000 year-on-year.
News categories: DISH Network, Digital TV, Results, Satellite, Streaming, Subscribers, USA

Enensys and Electrolink provide transmitters to Rai Way for DVB-T2 refarming
Jan 18, 2023 – ENENSYS and ELECTROLINK have delivered to Rai Way all the DVB-T/T2 transmitter systems, operating in the regions of Abruzzo, Lazio and Liguria, related to the refarming project in Italy.
News categories: Enensys, Electrolink, Rai Way, Christophe Trolet, Danilo Capponi, Content Distribution, Digital TV, DVB-T2, Italy

Ateme supports expansion of Skymedia OTT service in Mongolia
Jan 17, 2023 – Skytel has added encoder, Cloud DVR and CDN solutions, including storage for content recorded by viewers, to the Ateme video-delivery infrastructure powering its Skymedia OTT service in Mongolia.
News categories: Ateme, Skytel, Gautier Vandomme, Tuvshinbayar Turtuvshin, Content Distribution, Digital TV, Mongolia, Streaming

JW Player acquires subscription and identity management provider InPlayer
Jan 17, 2023 – JW Player is acquiring InPlayer. The acquisition broadens JW Player’s video platform capabilities, helping broadcasters and other video-driven businesses monetize their subscription-based services and by providing audience insights.
News categories: JW Player, InPlayer, Dave Otten, Jeroen Wijering, Big Data, Digital TV, MandA, Streaming, Worldwide

BMW pilots in-car streaming of Bundesliga football
Jan 18, 2023 – BMW and DFL Deutsche Fußball Liga have announced a pilot in which content from the Bundesliga will delivered over-the-air to the new BMW 7 Series for viewing on its BMW Curved Display.
News categories: BMW, Apps, Automotive, Digital TV, Germany, Streaming