North America Digital TV News

AT&T U.S. down 1,035k; Vrio down 114k video subs in 1Q 2020
Apr 22, 2020 – AT&T (NYSE:T) has reported results for the first quarter of 2020. Total U.S. video subscribers were down 1.035 million in the quarter with AT&T TV NOW accounting for 138,000 of the losses. For Vrio in Latin America, net subscribers were down 114,000.
News categories: AT&T, Digital TV, IPTV, Latin America, Results, Satellite, Streaming, Subscribers, USA

64% of U.S. households may lack long-term interest in subscribing to cable TV
Apr 21, 2020 – 64 percent of U.S. households with at least one screen have cut the cord with cable TV, are planning to cut the cord, or never subscribed, according to a recent survey of more than 2,600 U.S. consumers by The Trade Desk (Nasdaq:TTD).
News categories: The Trade Desk, Brian Stempeck, Digital TV, Market Research, USA

Verizon Media launches monetization platform enhancements
Apr 21, 2020 – Verizon Media has added a range of capabilities that include advertising tools to improve transparency in the bidding process and track ad performance, as well as features that maximize audience reach and enhance live event streaming.
News categories: Verizon Media, Ariff Sidi, Advertising, USA

605 makes strategic investment in AdScribe
Apr 21, 2020 – 605 has announced that it has made a strategic investment in AdScribe. 605 and AdScribe partnered to develop 605 PLATF0RM, a self-service, web-based application that reports TV viewership of programming and advertising by advanced, custom-defined audiences.
News categories: AdScribe, 605, Donal O'Connor, Kristin Dolan, Advertising, Big Data, Digital TV, USA, Venture Capital, Worldwide

HBO Max to launch on May 27th
Apr 21, 2020 – WarnerMedia's streaming platform HBO Max will launch on May 27th. With 10,000 hours of curated premium content, HBO Max will bring together HBO, third-party programs and movies, and content from Warner Media's library.
News categories: HBO Max, WarnerMedia, Kevin Reilly, Sarah Aubrey, Robert Greenblatt, Digital TV, Streaming, USA

Eros International and STX Entertainment to merge
Apr 17, 2020 – Eros International (NYSE:EROS) and STX Filmworks have entered into a stock-for-stock merger agreement to create the first publicly traded, independent content and distribution company with global reach and unique positions in the United States, India and China.
News categories: Eros International, STX Entertainment, Kishore Lulla, Robert Simonds, China, Digital TV, India, MandA, Streaming, USA

NBA partners with Microsoft to create D2C platform
Apr 16, 2020 – The NBA and Microsoft have announced that Microsoft and NBA Digital are to create a platform on Microsoft Azure that will use machine learning and AI to deliver personalized game broadcasts and other content offerings direct to consumers.
News categories: Microsoft, National Basketball Association, Satya Nadella, Adam Silver, Big Data, Content Distribution, Digital TV, Streaming, USA, UX

HBO Max to be available to Charter customers at launch
Apr 15, 2020 – WarnerMedia and Charter Communications have announced a distribution agreement that will make HBO Max, WarnerMedia’s anticipated streaming platform, available to Charter customers when it launches next month.
News categories: WarnerMedia, Charter Communications, Rich Warren, Tom Montemagno, Apps, Cable TV, Digital TV, Set Top Box, Streaming, USA

Comscore and CoxReps announce Local Television measurement deal
Apr 15, 2020 – Comscore (Nasdaq: SCOR) has announced an agreement to provide CoxReps, a representative company for local broadcast television stations, with full-service ratings and impressions data for its local TV markets.
News categories: Comscore, CoxReps, Steve Walsh, Ann Hailer, Advertising, Big Data, Digital TV, USA