Technologies (broadband, content protection, home networking, infrastructure, semiconductors, software) News

Amlogic to support MPEG-5 LCEVC on its SoCs with V-Nova
Jul 29, 2024 – V-Nova and Amlogic have announced that they are developing and deploying multiple implementations of the MPEG-5 LCEVC standard for both existing and future portfolios of Amlogic SoCs.
News categories: V-Nova, Amlogic, Guido Meardi, James Xie, Content Distribution, Digital TV, Media Player, Semiconductor, Set Top Box, Worldwide

Austria TV measurement to integrate data from HbbTV devices
Jul 25, 2024 – The TELETEST working group (AGTT) has enhanced audience measurement in Austria by combining its existing Teletest panel with return path data from over 1.1 million connected HbbTV devices.
News categories: TELETEST, Thomas Gruber, Susanne Koll, Advertising, Austria, Big Data, Digital TV, HbbTV

Gracenote teams with major CTV players on contextual ad targeting
Jul 24, 2024 – Gracenote has announced that new contextual categories powered by its metadata are available for Q4 campaigns via publishers including Cineverse, DIRECTV Advertising, Philo, Tastemade and Xumo.
News categories: Gracenote, Peer39, Magnite, Trent Wheeler, Mario Diez, Kristen Williams, Advertising, Big Data, Digital TV, Streaming, USA

UK advertising spend reached £9.2bn in Q1 2024
Jul 25, 2024 – The latest Advertising Association/WARC Expenditure Report shows UK ad spend up 9.3% to £9.2bn in Q1 2024. BVOD ad spend is set to cross the £1bn threshold for the first time this year.
News categories: Advertising Association, WARC, Stephen Woodford, James McDonald, Advertising, Broadcast, Digital TV, Market Research, Streaming, UK

ALi, ACCESS and NetRange bring cloud-based VOD to zapper STBs
Jul 24, 2024 – ALi, ACCESS and NetRange have integrated ACCESS's Twine Micro Client cloud-based browser into ALi's RTOS STB platform to enable VOD and OTT functionality on traditional zapper STBs.
News categories: ACCESS CO, ALi Corp, NetRange, Michi Uematsu, Cashew Chen, Digital TV, Middleware, Semiconductor, Set Top Box, Streaming, Worldwide

ATSC 3.0 physical layer recommended for Brazil's TV 3.0 project
Jul 24, 2024 – The SBTVD Forum has recommended to the Brazilian government the selection of the ATSC 3.0 'physical layer' as the over-the-air transmission system for 'TV 3.0' broadcasting in Brazil.
News categories: Advanced Television Systems Committee, Fórum SBTVD, Madeleine Noland, Skip Pizzi, ATSC 3, Brazil, Content Distribution, Digital TV, SBTVD

Asia Pacific advertising revenue to grow 5.1% in 2024
Jul 23, 2024 – According to an advertising trends report from Media Partners Asia (MPA), Premium AVOD in the Asia-Pacific region is set to grow at a 9.2% CAGR, reaching US$12 billion by 2029.
News categories: Media Partners Asia, Vivek Couto, Advertising, Asia, Digital TV, Market Research

Pixalate releases Q2 2024 FAST app rankings and ad spend reports
Jul 23, 2024 – Pixalate has released its Q2 2024 Global FAST Apps Rankings and Traffic Analysis Report for CTV. Pixalate published Roku, Apple TV, Amazon Fire TV, and Samsung Smart TV versions of the report.
News categories: Pixalate, Advertising, Digital TV, Market Research, Set Top Box, Smart TV, Streaming

Future Today to measure streaming TV ad campaigns with iSpot
Jul 23, 2024 – Future Today is to use iSpot Streaming Measurement to measure incremental reach beyond linear campaigns, bringing real-time optimization to advertisers looking to engage with streaming audiences.
News categories: iSpot.tv, Future Today, Jennifer D’Alessandro, Vikrant Mathur, Advertising, Big Data, Digital TV, Streaming, USA