Digital TV News: Hisense

Amagi to power VIDAA's global FAST service expansion
Aug 16, 2022 – Amagi has announced a content distribution agreement with VIDAA. The partnership gives VIDAA users in the Americas, Australia, and the UK access to Amagi's network of FAST channels and AVOD assets.
News categories: Amagi, VIDAA, Guy Edri, Srinivasan KA, Advertising, Australia, Digital TV, Europe, Latin America, Smart TV, Streaming, TV OS

Vewd acquired by Xperi
Jul 5, 2022 – Xperi (NASDAQ: XPER) has acquired Vewd Software for $109 million. The acquisition establishes Xperi as a leading independent streaming media platform through its TiVo brand and the largest independent provider of Smart TV middleware globally.
News categories: Xperi, Vewd, Jon Kirchner, Aneesh Rajaram, Digital TV, MandA, Middleware, Smart TV, TV OS, UX, Worldwide

FIFA+ to launch on Hisense VIDAA TVs ahead of World Cup
Jul 1, 2022 – FIFA+ is to launch on Hisense VIDAA-powered devices from this summer onwards. Hisense will make the new platform available on the company’s VIDAA-powered TVs, and will be downloadable directly on to devices.
News categories: FIFA, Hisense, Charlotte Burr, Guy Edri, Apps, Digital TV, Smart TV, Worldwide

Tremor International makes strategic investment in VIDAA
Jun 21, 2022 – Tremor International (AIM/NASDAQ: TRMR) has agreed to make a $25 million investment in VIDAA. Over time, VIDAA will grant exclusivity to the Unruly SSP and Spearad ad server, and the companies have extended their agreement to share VIDAA ACR data.
News categories: Tremor International, VIDAA, Hisense, Ofer Druker, Guy Edri, Dr. Lan Lin, Advertising, Big Data, Digital TV, MandA, Smart TV, Worldwide

Hisense unveils its first Smart TV with Fire TV built-in
May 17, 2022 – Hisense and Amazon Fire TV have announce the U6HF, Hisense’s first smart TV with Amazon Fire TV built-in. Available exclusively at Amazon.com, the new 50” smart TV will offer Fire TV's experience alongside the intelligence of Alexa.
News categories: Hisense, David Gold, Digital TV, Smart Home, Smart TV, USA

Tubi expands relationship with Nielsen
Apr 29, 2022 – Tubi has announced that it's working on an expansion of its current integration with Nielsen that will allow for enhanced and comprehensive measurement through Nielsen’s Digital Ad Ratings (DAR) product.
News categories: Tubi, Nielsen, Mark Rotblat, Ameneh Atai, Advertising, Big Data, Digital TV, Streaming, USA

Pearl TV and MediaTek launch 'FastTrack to NEXTGEN TV' reference platform
Apr 19, 2022 – Pearl TV and MediaTek have launched 'FastTrack to NEXTGEN TV,' a program that accelerates and streamlines the path for adoption of NEXTGEN TV technology by consumer electronic makers producing smart TVs and related devices.
News categories: MediaTek, Pearl TV, Alfred Chan, Anne Schelle, ATSC 3, Digital TV, Middleware, NABShow, Semiconductor, Smart TV, USA

VIDAA and SeaChange partner on ad insertion for VIDAA tv
Apr 4, 2022 – VIDAA USA and SeaChange International (NASDAQ: SEAC) have partnered to jointly develop a streaming and ad insertion solution to accelerate the expansion of free ad-supported content on VIDAA tv globally.
News categories: SeaChange, VIDAA, Chris Klimmer, Guy Edri, Advertising, Content Distribution, Digital TV, Smart TV, Streaming, Worldwide

NEXTGEN TV showing increasing consumer interest and purchase intent
Mar 30, 2022 – According to research conducted by Magid, NEXTGEN TV advertising, including Dolby commercials from a marketing campaign which debuted on local TV stations across the U.S., is resonating strongly with consumers.
News categories: Pearl TV, Dolby, Magid, Anne Schelle, Mathias Bendull, ATSC 3, Digital TV, Market Research, USA