Digital TV News: Audi
Barb to start reporting TV-set viewing of YouTube channels
Feb 26, 2025 – Barb, with Kantar Media, has expanded its measurement of the YouTube content that people watch on TV sets, selecting 200 YouTube channels that will become part of its daily audience reporting.
News categories:
Barb, Kantar Media, Justin Sampson, Lucy Bristowe, Advertising, Big Data, Digital TV, Market Research, Streaming, UK
Qvest and ARABSAT to launch OTT streaming platform
Feb 24, 2025 – Qvest and ARABSAT are to launch an OTT streaming platform, enabling ARABSAT to extend its direct-to-consumer services while providing white-label solutions for broadcasters and content providers.
News categories:
Qvest, ARABSAT, Ahmad Hadi Al Kayal, Eng. Alhamedi Alanezi, Content Distribution, Digital TV, Middle-East, Streaming
ArabyAds & LG Ad Solutions partner with TVekstra in Turkey
Feb 21, 2025 – ArabyAds and LG Ad Solutions have joining forces with TVekstra to provide Turkish advertisers with access to TVekstra LG CTV inventory, backed by ArabyAds marketing technology and measurement.
News categories:
ArabyAds, LG Ad Solutions, TVekstra, Mahmoud Fathy, Ed Wale, Merve Eraslanoğlu, Advertising, Digital TV, Smart TV, Streaming, Turkey, TV OS
Comscore expands YouTube CTV measurement internationally
Feb 20, 2025 – YouTube CTV platform reach and volumetrics, covering video views and duration, will be included in Comscore's (NASDAQ: SCOR) Video Metrix Multi-Platform in Canada, France, Spain and Malaysia.
News categories:
Comscore, Jen Carton, Advertising, Big Data, Canada, Digital TV, France, Malaysia, Spain, Streaming
Ateme powers Antenna Group’s ANT1+ OTT service
Feb 19, 2025 – Antenna Group has selected Ateme transcoding and packaging to power ANT1+, its OTT service in Greece, hosted on Google Cloud. The engagement enables ANT1+'s streaming experience for live sports.
News categories:
Ateme, Antenna Group, Christophe Stigas, Costas Colombus, Content Distribution, Digital TV, Greece, Streaming
JioHotstar and Nielsen collaborate on advanced ad measurement
Feb 17, 2025 – Nielsen has collaborated with JioStar to power advanced analytics for its OTT platform – JioHotstar, enabling advertisers and agencies to optimize campaign performance during the TATA IPL 2025.
News categories:
Nielsen, JioStar, Arnaud Frade, Ishan Chatterjee, Advertising, Big Data, Digital TV, India, Streaming
Graham Media and Nielsen agree Local TV measurement renewal
Feb 12, 2025 – Nielsen and Graham Media Group have announced a multi-year agreement for Local TV measurement across their six markets (Detroit, Houston, San Antonio, Orlando, Jacksonville, Roanoke).
News categories:
Nielsen, Graham Media, Paul LeFort, Advertising, Big Data, Digital TV, USA
Sky Link TV launches streaming platform with Bitcentral
Feb 11, 2025 – Sky Link TV has adopted Bitcentral's ViewNexa streaming platform. With ViewNexa, Sky Link TV's app stepped up its capacity to deliver content on iOS, Android, Roku, mobile, web, and soon tvOS and FireTV.
News categories:
Bitcentral, Sky Link TV, Sam Kamel, Terry Cheng, Apps, Content Distribution, Digital TV, Streaming, USA
TAG Video Systems and Witbe deliver end-to-end video monitoring
Feb 11, 2025 – TAG Video Systems and Witbe (Euronext Growth – FR0013143872 – ALWIT) have announced a partnership on video monitoring and quality assurance across the entire OTT content delivery chain.
News categories:
Witbe, TAG Video Systems, Mathieu Planch, Ziv Mor, Content Distribution, Digital TV, QoE, Streaming, USA, Worldwide
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- ArabyAds & LG Ad Solutions partner with TVekstra in Turkey
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- Graham Media and Nielsen agree Local TV measurement renewal
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- TAG Video Systems and Witbe deliver end-to-end video monitoring