Digital TV News: RTL Deutschland

RTL Group and Amobee to form TechAlliance addressable TV JV
Oct 21, 2021 – RTL Group and Amobee will establish a jointly owned sales and services company called TechAlliance, which will combine the ad-tech services of Amobee, Smartclip and Yospace in continental Europe.
News categories: RTL Group, Amobee, Yospace, Thomas Rabe, Nick Brien, Advertising, Digital TV, Europe

Deutsche Telekom and RTL to expand addressable TV cooperation
Nov 17, 2020 – Deutsche Telekom and RTL have announced that RTL's streaming service, TV Now Premium, will be integrated with Deutsche Telekom’s Magenta TV, and the pair have also agreed to increase cooperation on advertising with a special focus on addressable TV.
News categories: Mediengruppe RTL, Deutsche Telekom, Advertising, Digital TV, Germany, IPTV, Streaming

ProSiebenSat.1 and RTL Deutschland establish addressable TV JV
Jun 5, 2019 – Mediengruppe RTL Deutschland and ProSiebenSat.1 have entered into a partnership that will enable advertisers to target relevant audiences, in the area of addressable TV and online video, across their complete portfolios with just a few clicks.
News categories: ProSiebenSat.1, RTL Deutschland, Matthias Dang, Thomas Wagner, Advertising, Big Data, Digital TV, Germany

Mediengruppe RTL Deutschland implements first HbbTV 2.0 event in linear TV for Ferrero
Aug 25, 2017 – Mediengruppe RTL Deutschland has successfully implemented the first HbbTV 2.0 event in linear TV for its customer Ferrero. To achieve this, the media company brought the necessary technological and the marketing expertise together under one roof.
News categories: smartclip, Vizeum, Ferrero, IP Deutschland, RTL Deutschland, Thorsten Schütte-Gravelaar, Sandra Fostini, Eddy Perner, Paul Mudter, Advertising, Digital TV, Germany, HbbTV

WDR to begin DVB-T2/HEVC trials in Cologne-Bonn
Oct 14, 2014 – German public broadcaster WDR has announced that, with Media Broadcast, it is planning to begin test broadcasting in DVB-T2 with HEVC video coding in the Cologne-Bonn area.
News categories: MEDIA BROADCAST GmbH, WDR, Content Distribution, Digital TV, DVB-T2, Germany, Terrestrial

DVB-T2 pilot project launched in Berlin
Oct 6, 2014 – MEDIA BROADCAST has launched a pilot project in Berlin to test the new DVB-T2 standard. All leading TV broadcasters, relevant industry associations and many companies in the CE industry are involved as project partners.
News categories: MEDIA BROADCAST GmbH, Ulf Heggenberger, Digital TV, DVB-T2, Germany, Semiconductor, Terrestrial

MEDIA BROADCAST to develop DVB-T2 platform for Germany
Jun 3, 2014 – MEDIA BROADCAST has announced that it has entered into an agreement with Mediengruppe RTL Deutschland to develop a DVB-T2 platform, allowing terrestrial broadcasters to distribute more channels and to broadcast in HD.
News categories: MEDIA BROADCAST GmbH, Mediengruppe RTL Deutschland, Wolfgang Breuer, Andre Prahl, Content Distribution, Digital TV, DVB-T2, Germany, Terrestrial

Television is the media hub device for Web, TV and Communication
Aug 29, 2008 – At IFA 2008 Fraunhofer FOKUS is showcasing how Internet-based content of the RTL Deutschland media group can be adapted for television, integrated with the TV programs of the Group and managed by the remote control.
News categories: Fraunhofer, RTL, Content Distribution, IFA, Middleware, Set Top Box, Smart Home, Streaming