Digital TV News: Comcast

discovery+ launches on Xfinity Flex and soon on X1
Apr 8, 2021 – Discovery and Comcast have announced the launch of discovery+ on Xfinity Flex. Additionally, discovery+ will begin its rollout to X1 in the coming weeks, giving Xfinity TV customers access alongside their TV subscription.
News categories: Discovery, Inc, Comcast, Gabriel Sauerhoff, Rebecca Heap, Apps, Cable TV, Digital TV, OTT, Set Top Box, USA

$18 million of Series B funding for IRIS.TV
Apr 7, 2021 – IRIS.TV has completed an $18 million Series B funding round. The investment will enable IRIS.TV to accelerate the growth of its video data platform, and API tools that enable video-level data targeting for CTV and online video.
News categories: IRIS.TV, Intel Capital, Field Garthwaite, Richie Hyden, Marcelino Ford-Livene, Advertising, Big Data, Digital TV, Venture Capital, Worldwide

CTA and NCTA extend STB energy efficiency agreement to 2025
Apr 6, 2021 – The Consumer Technology Association (CTA) and NCTA have announced an extension through 2025 of the Voluntary Agreement for Ongoing Improvement to the Energy Efficiency of Set-Top Boxes.
News categories: NCTA, Consumer Technology Association, Neal Goldberg, Doug Johnson, Noah Horowitz, Jennifer Amann, Digital TV, Set Top Box, USA

CTS Ad Management Platform integrated with Innovid
Mar 30, 2021 – Comcast Technology Solutions (CTS) has announced the integration of its CTS Ad Management Platform with Innovid's CTV ecosystem, giving advertisers a unified workflow for both linear TV and online video.
News categories: Comcast Technology Solutions, Innovid, Richard Nunn, Zvika Netter, Advertising, Digital TV, USA, Worldwide

Comcast launches Disney+ and ESPN+ on Xfinity
Mar 29, 2021 – Comcast and The Walt Disney Company have announced the start of the rollout of Disney+ and ESPN+ on Xfinity. Disney+ and ESPN+ join a growing collection of streaming services available over the Internet on X1 and Flex.
News categories: Comcast, The Walt Disney Company, Rebecca Heap, Michael Paull, Apps, Digital TV, OTT, Set Top Box, USA

FreeWheel releases 10th anniversary U.S. Video Marketplace Report
Mar 29, 2021 – FreeWheel has released the 10th anniversary edition of its U.S. Video Marketplace Report. As people’s consumption of media has fragmented across devices, many have returned to the living room to watch connected TV.
News categories: FreeWheel, Dave Clark, Advertising, Digital TV, Market Research, USA

FOX, FreeWheel offer programmatic advertising on Comcast STB VOD
Mar 25, 2021 – Fox Corporation (Nasdaq: FOXA, FOX) has announced that it has partnered with Comcast's FreeWheel to enable programmatic trading of addressable STB VOD within the Comcast Xfinity footprint.
News categories: FreeWheel, Fox Corp, The Trade Desk, Comcast, Dave Clark, Dan Callahan, Jon Tabak, Advertising, Cable TV, Digital TV, Set Top Box, USA

Ovation signs with Comscore for VOD audience measurement
Mar 11, 2021 – Comscore (Nasdaq: SCOR) has announced an agreement to provide Ovation, an American television network dedicated to art and culture, with video-on-demand (VOD) audience measurement.
News categories: Comscore, Ovation, Carol Hinnant, Liz Janneman, Big Data, Digital TV, USA

U.S. pay TV providers lost over 5 million subscribers in 2020
Mar 4, 2021 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 5,120,000 net video subscribers in 2020, compared to a pro forma net loss of about 4,795,000 in 2019.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, OTT, Satellite, Subscribers, USA