Digital TV News: NBCUniversal

Amagi releases 14th Global FAST Report
Jan 30, 2025 – Amagi has released its 14th Amagi Global FAST Report, which highlights content providers’ shift toward unified, platform-agnostic distribution to amplify both reach and monetization.
News categories: Amagi, Srinivasan KA, Digital TV, Market Research, Streaming, Worldwide

HDR10+ Technologies announces latest ecosystem developments
Jan 8, 2025 – HDR10+ Technologies has provided an update on HDR10+ developments. New applications include everything from content creation and production to distribution and a growing number of viewing devices.
News categories: HDR10+ Technologies, Bill Mandel, Makoto Morise, ATSC 3, CES2025, Digital TV, Gaming, Streaming, UX, Worldwide

VideoAmp renews measurement partnership with Paramount
Jan 7, 2025 – Paramount Global has extended its partnership with VideoAmp. VideoAmp will provide the entertainment giant with a view of its audience, enabling both demographic and advanced audience measurement.
News categories: VideoAmp, Paramount, Bryan Goski, John Halley, Advertising, Big Data, Digital TV, USA

Comcast to launch cross-publisher advertising solution
Jan 6, 2025 – Comcast has announced Universal Ads, allowing advertisers to buy premium video as easily as they buy from social media platforms. Universal Ads is built on FreeWheel's ad technology.
News categories: Comcast Advertising, FreeWheel, Universal Ads, James Rooke, James Borow, Mark Marshall, Gary Vaynerchuk, Jeff Collins, Advertising, CES2025, Digital TV, USA

TCL adds NBCUniversal channels to FAST offering in Europe
Dec 17, 2024 – TCL and NBCUniversal have announced a new agreement to introduce a range of NBCUniversal TV shows to audiences in Europe via branded FAST services on TCL Channel.
News categories: TCL, NBCUniversal, Howie Li, Rob Bell, Content Distribution, Digital TV, Europe, Smart TV, Streaming

Amagi acquires Argoid AI
Dec 3, 2024 – Amagi has announced that it has acquired Argoid AI, an AI company specializing in recommendation engines and programming automation for OTT platforms.
News categories: Amagi, Argoid AI, Baskar Subramanian, Gokul Muralidharan, Soundararajan Velu, Big Data, Digital TV, MandA, Streaming, UX, Worldwide

NBCUniversal and Walmart embed shoppable experiences in live sports
Nov 26, 2024 – By bringing live shoppable elements to streaming and linear sports coverage, NBCUniversal and Walmart are making it easy for viewers to start holiday shopping from the comfort of home.
News categories: NBCUniversal, Walmart Connect, Alison Levin, Rich Lehrfeld, Advertising, Digital TV, USA, UX

Comcast to spin-off of cable television networks
Nov 20, 2024 – Comcast (NASDAQ: CMCSA) has announced its intent to create a new publicly traded company, consisting of a portfolio of NBCUniversal cable television networks, through a tax-free spin-off.
News categories: Comcast Corp, Brian L. Roberts, Mike Cavanagh, Mark Lazarus, Anand Kini, Cable TV, Digital TV, MandA, USA

Amagi and Phenix offer sub-second latency streaming with SSAI
Sep 30, 2024 – Amagi and Phenix have partnered to provide a complete turnkey solution for content owners to achieve real-time streaming with sub-second latency and server-side ad insertion (SSAI).
News categories: Amagi, Phenix, Richard Perkett, Bill Wishon, Advertising, Content Distribution, Digital TV, Streaming, Worldwide