Digital TV News: OQ

Pixalate releases Q2 2024 CTV Ad Supply Chain Trends reports
Aug 13, 2024 – Pixalate has released its Q2 2024 CTV Ad Supply Chain Trends Reports, analysing the state of open programmatic CTV advertising in Q2 2024 across the world and in four global regions.
News categories: Pixalate, Advertising, Asia, Digital TV, Europe, Latin America, Market Research, Middle-East, North America, Streaming

Ad-supported streaming booms with increasing viewer approval
Aug 6, 2024 – According to Kantar's latest global video streaming data and analysis, ad-supported streaming saw significant growth in Q2 2024, with AVoD increasing by 10% QoQ and FAST growing by 6%.
News categories: Kantar, Andrew Skerratt, Digital TV, Market Research, Streaming, Worldwide

Free launches OQEE TV app on Titan OS Smart TVs in France
Jul 9, 2024 – Free has launched its OQEE TV app, developed for its mobile and Freebox subscribers, on Titan OS in France. The app brings to Titan OS over 230 channels and a wide range of OQEE TV services.
News categories: Titan OS, Free, Apps, Digital TV, France, Smart TV, TV Everywhere, TV OS

Pixalate introduces CTV ad supply chain reports by platform
Jul 9, 2024 – Pixalate has released reports analysing the state of open programmatic CTV advertising in Q1 2024 across Roku, Amazon Fire TV, Apple TV, and Samsung Smart TV devices.
News categories: Pixalate, Advertising, Digital TV, Market Research, Set Top Box, Smart TV, Streaming, Worldwide

PTCL deploys ZTE 4K Android TV set-top box
Jun 28, 2024 – ZTE (0763.HK/000063.SZ) has provided PTCL with its Android TV-powered B866V2F set top box for deployment under the SHOQ TV Box brand name as part of PTCL's news and entertainment offering.
News categories: ZTE, PTCL, Li Guowen, Hatem Bamatraf, Android TV, Digital TV, IPTV, Pakistan, Set Top Box

Disney adds interactive ad formats powered by Brightline and KERV
Jun 13, 2024 – Disney has added new interactive advertising formats including advergaming and shoppable CTV ads, powered by Brightline and KERV Interactive, respectively.
News categories: KERV, Brightline, Disney, Marika Roque, Michael Bologna, Jamie Power, Advertising, Digital TV, Streaming, USA, UX

StarHub Entertainment subscribers down 8,000 in 1Q2024
May 14, 2024 – StarHub has reported results for the period ended 31 March 2024. The company's Entertainment subscriber base decreased 8,000 in the quarter and 39,000 YoY to finish at 329,000.
News categories: StarHub, Cable TV, Digital TV, Results, Singapore, Subscribers

GTPL offers cable TV directly on Samsung TVs using TVKey
May 9, 2024 – GTPL Hathway has launched linear television content on connected TVs using NAGRA's TVKey Cloud, enabling secure TV viewing on Samsung TVs without the need for a set-top box.
News categories: NAGRA, GTPL Hathway, Samsung, Nancy Goldberg, Anirudhsinh Jadeja, Cable TV, Content Protection, Digital TV, India, Smart TV

Telefónica pay TV accesses down 45,000 in 1Q 2024
May 9, 2024 – Telefónica has presented results for the first quarter of 2024. In Spain, Pay TV net adds were positive for the third quarter in a row (+7k). Globally Pay TV subscribers fell 45,000.
News categories: Telefónica, Brazil, Digital TV, IPTV, Latin America, Results, Satellite, Spain, UK