North America Digital TV News

Unruly expands brand protection with DoubleVerify
Jul 9, 2020 – Unruly has expanded its brand protection through a partnership with DoubleVerify. DoubleVerify’s fraud-filtering will be applied pre-bid across Unruly’s marketplace, ensuring ads are delivered in brand safe environments.
News categories: Unruly, DoubleVerify, Hilary Goldsmith, Steven Woolway, Advertising, Digital TV, OTT, UK, USA

Phoenix Model Market adds second TV transmitter
Jul 8, 2020 – KASW-TV (CW) has launched an ATSC 3.0 TV transmitter in the Phoenix Model Market. Phoenix now has two ATSC 3.0 transmission towers whose licenses are approved by the FCC and the facilities are on-air.
News categories: Pearl TV, Scripps, FOX, Phoenix Model Market, Anne Schelle, Brian Lawlor, Richard Friedel, ATSC, Content Distribution, Digital TV, USA

SETAR deploys Nordija interactive TV platform in Aruba
Jul 7, 2020 – Nordija has delivered an end-to-end IPTV solution to Aruban operator SETAR. The upgraded TV solution includes content discovery, VOD stores, HDTV, an advanced recording engine and network recording features.
News categories: Nordija, SETAR, Divitel, Jeroen van Vliet, Raul Ponson, Caribbean, Content Distribution, Digital TV, IPTV, UX

fuboTV secures $20m of financing
Jul 6, 2020 – FaceBank Group, Inc. (d/b/a fuboTV) (OTCQB: FUBO) sold 2,162,163 shares of the Company's common stock to Credit Suisse Capital at a purchase price of $9.25 per share, for an aggregate purchase price of $20,000,007.75.
News categories: fuboTV, Credit Suisse, Digital TV, OTT, USA, Venture Capital

Comscore finds U.S. VOD transactions peaked in April
Jul 2, 2020 – Research from Comscore (Nasdaq: SCOR) shows a continued year-over-year increase in video on demand transactions in the U.S. However, overall consumption for May 2020 declined compared to the previous month.
News categories: Comscore, COVID-19, Digital TV, Market Research, OTT, USA

Dataxis compares Europe, Latam with U.S. AVOD market
Jul 2, 2020 – According to Dataxis, within a saturating AVOD market, only a few players are standing out in terms of monthly active users: Vudu, Pluto TV, Tubi, and older players such as Hulu, Roku Channel and YouTube.
News categories: Dataxis, Digital TV, Europe, Latin America, Market Research, OTT, USA

Alphonso signs ACR distribution deals with Seiki and Skyworth
Jul 1, 2020 – Alphonso has signed-up two more smart TV providers, Seiki and Skyworth, to embed Alphonso Video AI in their TVs. The company is also working with CBS and Cox Media to provide attribution to local advertisers in the U.S.
News categories: Alphonso, Seiki, Skyworth, Ashish Chordia, Advertising, Content Identification, Digital TV, Smart TV, USA, Worldwide

TheViewPoint releases ad SDK for Roku publishers
Jul 1, 2020 – TheViewPoint has announced the launch of its SDK for Roku publishers, a dynamic library-based tool for CTV inventory management. The SDK allows publishers to control each ad pod on Roku.
News categories: TheViewPoint, Daniel Elad, Advertising, Digital TV, OTT, USA, Worldwide

U.S. consumers spend nearly seven hours per week watching online video
Jul 1, 2020 – Parks Associates has announced research showing that the number of hours per week U.S. consumers spend watching online video has almost doubled from 3.6 hours per week in 2017 to nearly seven hours per week in 2020.
News categories: Parks Associates, Dr. Kenneth Wacks, Digital TV, Market Research, USA