North America Digital TV News

61% of US broadband households subscribe to two or more OTT services
Nov 23, 2020 – According to Parks Associates, 61% of US broadband households subscribe to two or more OTT services as of 3Q 2020, up from 48% the previous year. 45% subscribe to three or more, up from 27%, and 31% subscribe to four or more, up from 14%.
News categories: Parks Associates, Steve Nason, Digital TV, Market Research, OTT, USA

NEXTGEN TV launches on local TV in Norfolk, VA
Nov 20, 2020 – Four local TV stations in Norfolk, VA, including WAVY-TV (NBC), WVBT and WNLO-CD (FOX), and WTVZ-TV (MyNet), have begun broadcasting with NEXTGEN TV. BitPath led the planning process and coordinated efforts for the stations.
News categories: BitPath, ATSC 3, Content Distribution, Digital TV, USA

Nielsen unveils new ID resolution system
Nov 19, 2020 – Nielsen (NLSN) has unveiled an ID resolution system that will underpin its measurement products in a cookieless world. Nielsen will continue to deliver people-based measurement even as existing identifiers can no longer be relied upon.
News categories: Nielsen, Mainak Mazumdar, Advertising, Big Data, USA, Worldwide

Amagi helps BUZZR unify broadcast and streaming operations
Nov 18, 2020 – Amagi has announced that it has enabled BUZZR to transition to cloud-managed broadcast operations. BUZZR has integrated its broadcast workflows, across over-the-air, cable and OTT, onto a single unified platform.
News categories: Amagi, BUZZR, Srinivasan KA, Mark Deetjen, Content Distribution, Digital TV, USA

Parks Associates reveals top 10 U.S. SVOD services for 3Q 2020
Nov 18, 2020 – Parks Associates has released its updated list of the top 10 US subscription over-the-top (OTT) video services, based on estimated number of subscribers through September 2020 from the firm’s OTT Video Market Tracker.
News categories: Parks Associates, Steve Nason, Digital TV, Market Research, OTT, USA

NEXTGEN TV launched in Raleigh, NC
Nov 18, 2020 – Five local TV stations in Raleigh, NC, including WTVD (ABC), WNCN (CBS), WUVC (Univision), WLFL (CW), and WRDC (MyNet), have begun broadcasting with NEXTGEN TV, the ninth market launch this year for Bitpath.
News categories: BitPath, John Hane, Mark Aitken, Brett Jenkins, Luis Fernandez-Rocha, ATSC 3, Content Distribution, Digital TV, USA

Subscribers at major U.S. pay TV providers down 120,000 in 3Q 2020
Nov 17, 2020 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 120,000 net video subscribers in 3Q 2020, compared to a pro forma net loss of about 945,000 in 3Q 2019.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, OTT, Satellite, Subscribers, USA

Verizon releases updated Stream TV box
Nov 17, 2020 – Verizon has announced its next-gen Stream TV, an Android TV-powered streaming device that finds the best on-demand entertainment. Verizon plans to deliver the same simplified experience to the original Stream TV with an updated user interface.
News categories: Verizon, Android TV, Digital TV, OTT, Set Top Box, USA

VIZIO taps Nielsen to measure advanced TV campaigns
Nov 17, 2020 – VIZIO Ads has announced that it will use Nielsen's Digital Ad Ratings to help advertisers better measure and optimize digital audience metrics across VIZIO SmartCast inventory on VIZIO connected TVs (CTV).
News categories: VIZIO Ads, Nielsen, Mike O'Donnell, Scott Brown, Adam Gerber, Advertising, Big Data, Digital TV, Smart TV, USA