Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

Global OTT video subscriptions to pass 400 million in 2022
Jun 13, 2018 – According to Parks Associates, the number of households worldwide with an OTT video service subscription will exceed 265 million by 2022. The popularity of OTT has driven a steady increase in adoption of smart TVs and streaming media players since 2010.
News categories: Parks Associates, Kristen Hanich, Jennifer Kent, Digital TV, Market Research, Mobile, Streaming, Subscribers, Worldwide

Pay TV subscribers in LatAm expected to grow to 79.3 million in 2023
Jun 13, 2018 – According to Dataxis, Pay TV in LatAm is forecast to reach 79.3 million homes in 2023. Mexico will hold 28.9% of pay TV customers and will continue to be the largest market in the region.
News categories: Dataxis, Brazil, Digital TV, Latin America, Market Research, Mexico, Subscribers

Ericsson releases June 2018 Mobility Report
Jun 12, 2018 – Rollouts of 5G and larger than previously forecast deployments of cellular IoT are focal points in the latest edition of the Ericsson (NASDAQ: ERIC) Mobility Report. The forecast for cellular IoT connections has nearly doubled since November 2017.
News categories: Ericsson, Fredrik Jejdling, 5G, Digital TV, Market Research, Mobile, Smart Home, Worldwide

50% of U.S. broadband households watch long-form online video on a connected TV
Jun 11, 2018 – Parks Associates has found that consumers have reached a new stage in connected entertainment where OTT is a standard source of video and viewers are more willing to experiment with multiple OTT services.
News categories: Parks Associates, Brett Sappington, Digital TV, Market Research, Streaming, USA

German VOD revenues growing faster than ever
Jun 11, 2018 – At the end of 2017, 18% of all German households were subscribing to at least one paid-for VOD service. The market appears to be on an unabated growth trajectory and the boom is seeing revenues soar through the roof.
News categories: Goldmedia, Digital TV, Germany, Market Research, Streaming

74% of U.S. TV households have at least one connected TV device
Jun 8, 2018 – According to Leichtman Research Group (LRG), 74% of U.S. TV households have at least one Internet-connected TV device, including connected Smart TVs, stand-alone streaming devices, connected video game systems, and/or connected Blu-ray players.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, Streaming, USA

SAARC Pay TV and SVOD subscribers to reach 371 million in 2023
Jun 8, 2018 – According to Dataxis, Pay TV and OTT (SVOD) subscribers in SAARC countries are projected to reach 371 million in 2023, growing at a CAGR of 7.4% compared to 226 million in 2017.
News categories: Dataxis, Bangladesh, Bhutan, Digital TV, India, Market Research, Nepal, Pakistan, Sri Lanka, The Maldives

Connected TV emerges as advertising's fastest-growing video segment
Jun 7, 2018 – Marketers plan to dramatically increase their budget commitments to Connected Television (CTV). In fact, 78% of marketers surveyed plan to buy ad inventory on streaming TV within the next 12 months, according to the latest SteelHouse survey.
News categories: SteelHouse, David U. Simon, Advertising, Digital TV, Market Research, Streaming, USA

Telkom Indonesia's IndiHome triple play subscribers hit 4 million
Jun 7, 2018 – Telkom Indonesia has announced that its IndiHome service has reached the key milestone of 4 million subscribers. IndiHome is a triple play service consisting of fiber broadband, IPTV and home phone covering more than 160 cities across Indonesia.
News categories: Telkom Indonesia, Siti Choiriana, Digital TV, Indonesia, IPTV, Subscribers