TV Services (Pay TV, OTT, Broadcasting) News

Roku debuts clean room for advertisers ahead of TV Upfronts
Apr 19, 2022 – Roku (Nasdaq: ROKU) has launched a privacy-first data collaboration environment that allows advertisers and agencies to use their encrypted first-party data to implement ad campaigns with Roku, without relying on cookies or consortiums.
News categories: Roku, Louqman Parampath, Adam Gitlin, Brad Stockton, Advertising, Big Data, Digital TV, Set Top Box, Smart TV, Streaming, USA

Spin Digital releases new version of live video encoder for 8K
Apr 19, 2022 – Spin Digital has announced the availability of a new version of its 8K HEVC live encoder. In this version, the HEVC encoder has been optimized to enable low-latency 8K streaming over the internet with very high quality.
News categories: Spin Digital, Content Distribution, Digital TV, Semiconductor, Streaming, Worldwide

Pearl TV launches RUN3TV hybrid TV platform for NEXTGEN TV
Apr 19, 2022 – Pearl TV has launched its RUN3TV web platform, enabling broadcasters to offer a hybrid TV service to their OTA viewers. RUN3TV was built to support NEXTGEN TV, otherwise known as ATSC 3.0, with integrated support for two-way web interactivity.
News categories: Pearl TV, Anne Schelle, Kerry Oslund, Robert Folliard, ATSC 3, Content Distribution, Digital TV, NABShow, USA, UX

Synamedia and 3SS develop TV apps for Etisalat's Switch TV
Apr 19, 2022 – Etisalat UAE has chosen Synamedia and 3SS to provide TV apps for its D2C streaming service, Switch TV. 3SS and Synamedia developed apps for LG and Samsung TVs, with Synamedia also developing an Apple TV app.
News categories: 3SS, Synamedia, Etisalat, Kai-Christian Borchers, Jean-Francois Pigeon, Jonathan Haysom, Apps, Digital TV, Set Top Box, Smart TV, Streaming, UAE

R&S and Qualcomm to show 5G Broadcast streaming to smartphones at CABSAT 2022
Apr 14, 2022 – Rohde & Schwarz and Qualcomm will show end-to-end live 5G Broadcast/Multicast streaming at CABSAT 2022. The demonstration will deliver pre-recorded content over-the-air to provide an advanced live mobile experience.
News categories: Qualcomm, Rohde & Schwarz, Manfred Reitmeier, Lorenzo Casaccia, 5G, CABSAT, Content Distribution, Middle-East

Sinclair and USSI Global to pilot ATSC 3.0 datacasting service
Apr 14, 2022 – Sinclair Broadcast Group (Nasdaq: SBGI) and USSI Global have announced that they will partner to offer the nation’s first commercial datacasting service using the NextGen Broadcast standard (ATSC 3.0).
News categories: Sinclair Broadcast, USSI Global, Chris Ripley, Anthony Morelli, Advertising, ATSC 3, Broadband, USA

ContentWise and MediaMelon to build video streaming performance intelligence platform
Apr 19, 2022 – ContentWise and MediaMelon have announced a partnership to deploy an end-to-end analytics service that will combine ContentWise's behavioral, personalization, and product analytics with MediaMelon’s QoE and QoS analytics.
News categories: ContentWise, MediaMelon, Renato Bonomini, Kumar Subramanian, Big Data, Content Distribution, Digital TV, QoE, Streaming, Worldwide

tvScientific launches CTV advertising solution for Games
Apr 14, 2022 – tvScientific has launched a CTV performance advertising solution for the games industry. The ad platform combines the reach and engagement of TV advertising with the performance, trackability and cost effectiveness of digital marketing.
News categories: tvScientific, Kent Wakeford, Jerome Turnbull, Advertising, Digital TV, Gaming, Worldwide

LTN Global launches automated channel creation in the cloud
Apr 13, 2022 – LTN Global has launched LTN Lift, a cloud-based playout solution for the automated creation of live, linear channels to reach cross-platform audiences, helping broadcasters and media companies widen their reach across OTT and FAST services.
News categories: LTN Global, Malik Khan, Content Distribution, Digital TV, NABShow, Streaming, Worldwide