India Digital TV News

XroadMedia to power hyper-personalization at ZEE5
Nov 30, 2020 – ZEE5 has announced that it has on-boarded XroadMedia’s back-end solution, Ncanto, to support multiple content discovery, recommendation and personalization use-cases for its VOD and social media users.
News categories: XroadMedia, ZEE5, Adolf Proidl, Rajneel Kumar, Big Data, Digital TV, India, OTT, Worldwide

India adds 320,000 DTH subscribers in 2Q 2020
Nov 9, 2020 – According to TRAI, Pay DTH had an average active subscriber base of 70.58 million at 30th June 2020. At the same time there were 12 MSOs and 1 HITS operator with a subscriber base of more than one million.
News categories: Telecom Regulatory Authority of India, Cable TV, Digital TV, India, Market Research, Satellite

ATEME powers FASTWAY's OTT/IPTV platform in India
Oct 8, 2020 – ATEME has announced that FASTWAY has installed ATEME’s TITAN Live as part of its OTT and IPTV platform. ATEME’s TITAN Live is used to encode and transcode channel video headends and deliver a OTT and IPTV content to FASTWAY’s customers.
News categories: ATEME, FASTWAY, Rémi Beaudouin, Prem Ohja, Content Distribution, Digital TV, India, IPTV, OTT

MediaTek MT9602 Smart TV SoC launches with Flipkart in India
Oct 8, 2020 – MediaTek has unveiled a Smart TV SoC MT9602 for 4K HDR displays. The SoC delivers real-time video optimization, with improved picture and audio quality using AI, HDMI 2.1a and global HDR support, and AV1 & AVS2 decoding.
News categories: Mediatek, Flipkart, Mike Chang, Dev Iyer, Digital TV, ICs, India, Semiconductor, Smart TV, Worldwide

Discovery selects Magnite to strengthen DTC advertising proposition
Sep 29, 2020 – Magnite (NASDAQ: MGNI) has announced an expanded relationship with Discovery in support of its leading real life entertainment streaming service, dplay platform, to maximise programmatic advertising capabilities.
News categories: Magnite, Discovery, James Brown, Alex Hodge, Advertising, Big Data, Digital TV, India, Japan, UK

Discovery acquires assets of adtech start-up AdSparx
Sep 22, 2020 – Discovery (Nasdaq: DISCA, DISCB, DISCK) has announced that it has acquired the assets of AdSparx, a start-up offering a cloud-based platform for server side in-stream dynamic ad insertion (DAI).
News categories: Discovery, AdSparx, Avi Saxena, Advertising, Big Data, Digital TV, India, MandA, OTT, USA

Sluggish growth expected for pay TV in India
Sep 22, 2020 – Pay-TV services revenue in India is expected to grow at a lethargic CAGR of 0.7% from US$3.19bn in 2020 to US$3.30bn in 2025 due to growing user substitution to OTT platforms, according to GlobalData.
News categories: GlobalData, Deepa Dhingra, COVID-19, Digital TV, India, Market Research, Subscribers

GTPL KCBPL selects ATEME for converged headend in India
Sep 17, 2020 – ATEME has announced that GTPL KCBPL has chosen to implement ATEME’s TITAN Live solution for its cable TV and OTT platform. ATEME’s TITAN Live is being used to encode and transcode channel video headends.
News categories: ATEME, GTPL KCBPL, Michel Artieres, Bijoy Agarwal, Cable TV, Content Distribution, Digital TV, India

Cloud TV OS launched for Smart TVs in India
Sep 9, 2020 – Indian start-up Cloud TV has introduced an OS solution for Smart TVs. Designed to facilitate control over UI/UX development, Cloud TV OS offers customization possibilities for Android-based televisions.
News categories: Cloud TV OS, Jagdish Rajpurohit, Android TV, Digital TV, India, Smart TV, UX