Latin America Digital TV News

IRTP chooses Eutelsat for satellite streaming in Peru
Mar 20, 2024 – Eutelsat (Paris, London: ETL) has announced that Peru's IRTP has signed an agreement for capacity on EUTELSAT 117 West A for content distribution to homes and IP devices using the DVB-NIP standard.
News categories: Eutelsat, IRTP, José Ignacio González-Núñez, Content Distribution, Digital TV, Peru, Satellite, Streaming

StarTV to offer streaming video via satellite in Mexico
Mar 18, 2024 – StarTV has selected EUTELSAT 117 West B for the deployment of its StarFlix video streaming service. Viewers in Mexico will be able to enjoy the service streamed to their screens via satellite.
News categories: Eutelsat, StarTV, Jose Ignacio González-Núñez, Monica Aguirre, Content Distribution, Digital TV, Mexico, Satellite, Streaming

Free viewing increases lead over SVOD
Mar 13, 2024 – According to Omdia, the number of SVOD services per home has declined in a number of markets for the first time. Simultaneously, free video stacking is still on the rise.
News categories: Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Market Research, Spain, Streaming, UK, USA

Zapping deploys Zixi for OTT content delivery
Mar 12, 2024 – Zapping is deploying Zixi's Software-Defined Video Platform (SDVP) for unified control and orchestration and universal ingest of channels from diverse content providers into its OTT service.
News categories: Zixi, Zapping, Bruno Forchieri, Ignacio Opazo, Jose Pedro Ricalde, Brazil, Content Distribution, Digital TV, Streaming

Latin America to add 55 million SVOD subscriptions
Mar 7, 2024 – Digital TV Research forecasts that Latin America will have 165 million SVOD subscriptions by 2029, up from 110 million at end-2023.
News categories: Digital TV Research, Simon Murray, Digital TV, Latin America, Market Research, Streaming

Pixalate releases Q4 2023 CTV SSP market share reports
Feb 28, 2024 – Pixalate has released Q4 2023 reports ranking SSPs based on their share of open programmatic ads sold on apps in the Apple TV, Roku, Samsung TV Smart Hub and Amazon Fire TV app stores.
News categories: Pixalate, Advertising, Digital TV, Europe, Latin America, Market Research, North America, Streaming

Latin America pay TV stable at 53-54 million subscribers
Feb 29, 2024 – According to Digital TV Research, the number of pay TV subscribers in Latin America will stay at 53-54 million between now and 2029, down from a peak of 73 million in 2017.
News categories: Digital TV Research, Simon Murray, Digital TV, Latin America, Market Research

Nielsen expands YouTube CTV ad measurement in 11 countries
Feb 8, 2024 – Nielsen will integrate YouTube CTV measurement into Nielsen ONE Ads to measure audiences in Australia, Germany, India, Indonesia, Italy, Japan, Mexico, the Philippines, South Korea, Thailand and the UK.
News categories: Nielsen, YouTube, Deirdre Thomas, Kate Alessi, Advertising, Australia, Big Data, Digital TV, Germany, India, Indonesia, Italy, Japan, Korea, Mexico, Philippines, Streaming, Thailand, UK

SBT selects Brightcove to power new streaming service
Feb 7, 2024 – Brightcove (NASDAQ: BCOV) has announced Sistema Brasileiro de Televisão (SBT) has chosen Brightcove as its official streaming technology partner to power its new AVOD app, +SBT.
News categories: Brightcove, SBT, Marc DeBevoise, Roberto Grosman, Brazil, Content Distribution, Digital TV, Streaming