North America Digital TV News

Nielsen now tracking premium theatrical films on VOD platforms
Jan 12, 2021 – Nielsen (NYSE: NLSN) has launched a Theatrical Video On-Demand (TVOD) measurement service as a way to capture viewing to movie releases that are directly available on demand through streaming/MVPD platforms.
News categories: Nielsen, Scott N. Brown, Big Data, Digital TV, OTT, USA

Survey shows 27% of U.S. households plan to cut cable TV in 2021
Jan 12, 2021 – U.S. households are cancelling their cable subscriptions more rapidly than previously reported. Data from The Trade Desk (Nasdaq: TTD) shows 27% of U.S. cable TV subscribers are planning to cut their subscriptions in 2021.
News categories: The Trade Desk, Tim Sims, Advertising, Cable TV, Digital TV, Market Research, OTT, USA

LG Smart TVs to get Stadia cloud gaming in late 2021
Jan 11, 2021 – LG has announced a plan with Google to bring Stadia to its webOS smart TVs later this year. After Stadia comes to Google TV, LG will be the first TV manufacturer to natively support Stadia gameplay.
News categories: LG Electronics, Stadia, Lee Sang-woo, Android TV, CES2021, Digital TV, Gaming, Smart TV, USA, Worldwide

TCL announces Google TV products at CES2021
Jan 11, 2021 – TCL Electronics (1070.HK) has announced, at CES 2021, that it will roll out a TCL Google TV series in 2021 to TCL customers, starting in the United States and later in other parts of the world.
News categories: TCL, Google TV, Kevin Wang, Android TV, CES2021, Digital TV, Smart TV, USA, Worldwide

OpenAP launches Supply-Side Platform for linear TV inventory
Jan 11, 2021 – OpenAP has launched a supply-side platform (SSP) that gives advertisers access to available linear inventory from TV publishers. The launch enables buying of advanced TV across premium viewing environments.
News categories: OpenAP, Omnicom, David Levy, Matthew Kramer, Advertising, Digital TV, USA

BitRouter announces ATSC 3.0 receiver based on Raspberry Pi
Jan 11, 2021 – BitRouter has announced the availability of 3pi, an ATSC 3.0 and ATSC 1.0 receiver based on the Raspberry Pi platform, for automotive and distance learning applications where HDMI output is not required.
News categories: BitRouter, Gopal Miglani, ATSC 3, CES2021, Digital TV, Middleware, USA

Historic U.S. consumer technology sales in 2020
Jan 8, 2021 – 2020 was a year of historic growth for the U.S. consumer technology industry with sales up 17% (through Dec. 26, 2020) and according to NPD this momentum will continue into the first quarter of 2021.
News categories: NPD Group, Stephen Baker, COVID-19, Digital TV, Market Research, USA

Roku TV no. 1 Smart TV OS in the U.S. and Canada
Jan 8, 2021 – Roku (Nasdaq: ROKU) has announced that Roku OS was the No. 1 smart TV OS sold in the U.S. and Canada. Roku TV had 38% market share in the US and 31% in Canada, based on data from January 5 to December 26, 2020.
News categories: Roku, Mustafa Ozgen, Canada, CES2021, Digital TV, Market Research, Middleware, OTT, Smart TV, USA

NEXTGEN TV launches on local TV stations in Columbus, Ohio
Jan 7, 2021 – Four local TV stations in Columbus, Ohio, WSYX (ABC/FOX), WCMH-TV (NBC), WWHO (CW), and WTTE (TBD Network), have become the latest in the U.S. to begin broadcasting with NEXTGEN TV.
News categories: BitPath, ATSC 3, Content Distribution, Digital TV, USA