USA (United States of America) Digital TV News

Skydance and Paramount sign agreement to form 'New Paramount'
Jul 8, 2024 – Skydance Media and Paramount Global (NASDAQ: PARA, PARAA) have entered into a definitive agreement to form 'New Paramount', a next-generation media and technology leader.
News categories: Paramount Global, Skydance, Shari Redstone, David Ellison, Gerry Cardinale, Charles E. Phillips, Content Distribution, Digital TV, MandA, Streaming, USA, Worldwide

Tubi and Pluto lead U.S. surge in free streaming
Jul 1, 2024 – Netflix once again tops the must keep list in 2024 for the fifth year in a row, solidifying its presence as the leading ‘Must Keep’ TV brand in the U.S., according to Solutions Research Group (SRG).
News categories: Solutions Research Group, Digital TV, Market Research, Streaming, USA

Amagi showcases ad break technology with VIZIO
Jun 24, 2024 – Amagi has shown its Zero Slate technology on VIZIO's WatchFree+ channels. The technology adjusts the length of ad breaks on a per-viewer basis, eliminating the need for filler to round out linear ad breaks.
News categories: Amagi, VIZIO, Srinivasan KA, Katherine Pond, Advertising, Digital TV, Streaming, USA

U.S. average spending on streaming drops from $90 to $64 per month
Jun 25, 2024 – Research from Parks Associates shows a 30% drop in spending for streaming SVOD services, with the average US internet household spending about $63 per month on such services, down from $90 in 2021.
News categories: Parks Associates, Sarah Lee, Elizabeth Parks, Digital TV, Market Research, Streaming, USA

YouTube and Instagram redefine video service popularity in 2024
Jun 20, 2024 – Omdia research has found that YouTube continues to dominate as the most popular video service globally, while Instagram has surged ahead of Netflix and TikTok in the USA.
News categories: Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Japan, Korea, Market Research, Mexico, Spain, Streaming, UK, USA

Fox and The Trade Desk extend ad integrations across Fox's portfolio
Jun 19, 2024 – Fox (Nasdaq: FOXA, FOX) and The Trade Desk (NASDAQ: TTD) have expanded their partnership to bring innovation to advertisers, helping them reach their audiences and measure campaign performance.
News categories: The Trade Desk, Tubi, Fox Corp, Jeff Green, Paul Cheesbrough, Advertising, Big Data, Digital TV, USA, Worldwide

LG and Blacknut provide cloud video games through webOS
Jun 18, 2024 – LG and Blacknut have partnered to bring additional cloud gaming options to LG Smart TVs in the U.S. with the addition of Jackbox Party Starter & Nickelodeon Kart Racers 3: Slime Speedway.
News categories: Blacknut, LG Electronics, Olivier Avaro, Matthew Durgin, Digital TV, Gaming, Smart TV, TV OS, USA

Four local TV stations in Myrtle Beach-Florence launch NextGen TV
Jun 19, 2024 – TV stations serving the Myrtle Beach-Florence market have began broadcasting with NextGen TV. The launch includes WPDE-TV (ABC), WBTW (CBS), WHMC (ETV and SCETV PBS Kids 24/7) and WWMB (Dabl).
News categories: Bitpath, ATSC 3, Content Distribution, Digital TV, USA

Magnite and Charter extend ad partnership to Spectrum TV App
Jun 18, 2024 – Magnite (NASDAQ:MGNI) and Spectrum Reach have expanded their partnership to include the use of Magnite's programmatic advertising technology on the Spectrum TV App.
News categories: Magnite, Spectrum Reach, Matt McLeggon, Dan Callahan, Advertising, Apps, Digital TV, Streaming, USA