Digital TV News: VIZIO

Record single-quarter TV shipments in 3Q 2020
Oct 8, 2020 – A 20% increase in TV demand in North America, as well as deferred shipments from 1H20 due to the COVID-19 pandemic, added to the third-quarter cyclical upturn, according to TrendForce.
News categories: TrendForce, COVID-19, Digital TV, Market Research, Smart TV, Worldwide

SpotX unveils programmatic solutions for linear Addressable TV
Sep 22, 2020 – SpotX has announced programmatic solutions for linear addressable TV. The solutions are in part built in support Project OAR. SpotX is also powering programmatic executions within traditional STBs owned by MVPDs.
News categories: SpotX, The Trade Desk, AMC Networks, Project OAR, Matt McLeggon, Jon Tabak, Evan Adlman, Adam Gaynor, Advertising, Big Data, Digital TV, Set Top Box, Smart TV, USA

Inscape And Kinetiq link TV brand exposure and data from connected TVs
Sep 9, 2020 – Inscape and Kinetiq have are to combine Inscape's glass-level insights from more than 15 million smart TVs with Kinetiq's real-time program and ad metadata mined from cable and broadcast networks and stations in the U.S.
News categories: Kinetiq, Inscape, Kevin Kohn, Greg Hampton, Advertising, Big Data, Digital TV, OTT, Smart TV, USA

Apple TV app launches on VIZIO SmartCast TVs
Sep 8, 2020 – VIZIO has announced that customers in the US and Canada can now access the Apple TV app on SmartCast TVs. Eligible VIZIO SmartCast customers in the US can sign up for Apple TV+ and receive three months free.
News categories: VIZIO, Apple TV, Mike O'Donnell, Apps, Canada, Digital TV, OTT, Smart TV, USA

Global TV streaming device population reaches 1.1 billion
Sep 2, 2020 – The global population of TV and video streaming devices has now exceeded 1.1 billion, according to Strategy Analytics. The research finds that Samsung is the leading brand, followed by Sony, LG, Hisense, TCL and Amazon.
News categories: Strategy Analytics, David Watkins, David Mercer, Digital TV, Market Research, OTT, Set Top Box, Smart TV, Worldwide

EMX onboards Inscape data for CTV 'Incremental Reach Measurement'
Aug 25, 2020 – EMX has added a Connected TV 'Incremental Reach Measurement' product. The product integrates TV viewing data from Inscape with its own campaign delivery data in a data warehousing, reporting, and analytics solution.
News categories: Engine Media Exchange, Inscape, Michael Zacharski, Greg Hampton, Advertising, Big Data, OTT, Worldwide

Conviva releases State of Streaming Q2 report
Aug 6, 2020 – Conviva has released its State of Streaming report for Q2 2020. The report details the impact of COVID-19, illustrating that while streaming continues to grow overall, it slowed in May and June as compared to its height in April.
News categories: Conviva, Bill Demas, Content Distribution, Digital TV, Market Research, OTT, USA, Worldwide

TV shipments now expected to fall only 1.7% in 2020
Jul 27, 2020 – According to TrendForce, shipments of TV brands in 2020 are expected to reach a mere 214.11 million units, a 1.7% decrease YoY, but a 4% increase from the previous forecast in March, when the outbreak’s spread was most aggressive.
News categories: TrendForce, Iris Hu, COVID-19, Digital TV, Market Research, Smart TV, Worldwide

Verizon Media launches TV tune-in attribution with Inscape
Jun 30, 2020 – Verizon Media has introduced a TV tune-in attribution product that allows broadcasters, networks and media companies to quantify the impact of digital ad campaigns on consumers tuning into TV shows.
News categories: Verizon Media, Iván Markman, Seth Goren, Advertising, Big Data, Digital TV, Smart TV, USA