Digital TV News: Barb

Warner Bros. Discovery to launch Max in Europe beginning May 21
Mar 21, 2024 – Warner Bros. Discovery (Nasdaq: WBD) has announced that Max, its enhanced streaming service, will launch in the first European countries beginning May 21.
News categories: Warner Bros. Discovery, JB Perrette, Digital TV, Europe, Streaming

U.S. home entertainment spending up 16.8% in 2023
Feb 7, 2024 – According to DEG, overall U.S. consumer spending on digital and physical home entertainment formats in 2023 was $43 billion, a 16.8% increase from the almost $37 billion consumers spent in 2022.
News categories: Digital Entertainment Group, Digital TV, DVD, Market Research, Streaming, USA

Barb releases Q4 2023 UK SVOD subscriptions data
Feb 7, 2024 – Barb has released data from its Establishment Survey showing that 18.8m UK homes (65.4%) had access to an SVOD service in Q4 2023, a decrease from 19.3m (67.3%) in Q3 2023.
News categories: Barb, Doug Whelpdale, Digital TV, Market Research, Streaming, UK

Channel 4 unveils results from trial of new streaming ad formats
Dec 11, 2023 – Channel 4 has unveiled results of a UK-first public trial with 15 brands on new streaming ad formats which deliver an 81% boost in long-term brand recall.
News categories: Channel 4, Jonathan Lewis, Advertising, Digital TV, Streaming, UK

MetaBroadcast partners with Gracenote for Barb contract
Dec 7, 2023 – MetaBroadcast will use Gracenote schedule metadata and unique content identifiers as part of its contract with Barb to operate Barb's combined content ID and genre allocation system.
News categories: Gracenote, MetaBroadcast, Barb, Tim Cutting, Jamie Mackinlay, Advertising, Big Data, Digital TV, UK

Barb awards metadata, interim overnight programme and commercial logs contracts
Dec 4, 2023 – Barb has awarded three contracts for its audience measurement service: metadata and interim overnight programme logs to MetaBroadcast and interim overnight commercial spot logs to Clearcast.
News categories: Barb, MetaBroadcast, Clearcast, Caroline Baxter, Jamie Mackinlay, David Joel, Advertising, Big Data, Digital TV, Market Research, UK

UK's Channel 4 records streaming high in October
Nov 15, 2023 – Channel 4 has recorded its biggest-ever month of streaming in October. Data released by Barb showed the channel registered 6.7 billion viewer minutes in October.
News categories: Channel 4, Ian Katz, Digital TV, Market Research, Streaming, UK

Barb releases Q3 2023 UK SVOD subscriptions data
Oct 26, 2023 – Barb has released data from its Establishment Survey showing that 19.3m UK homes (67.3%) had access to an SVOD service in Q3 2023, up from 18.8m (65.9%) that had access in Q2 2023.
News categories: Barb, Justin Sampson, Digital TV, Streaming, Subscribers, UK

Sweden's household media spend reaches record level in Q3
Oct 23, 2023 – According to Mediavision, household spend on media continues to rise in Sweden. In Q3, average monthly spend hit a new record of SEK 855 ($78), up 6% compared to the same period last year.
News categories: Mediavision, Marie Nilsson, Digital TV, Gaming, Market Research, Sweden, TV Services