Digital TV News: Pixalate

Pixalate releases Q2 2023 CTV ad supply chain trends report
Sep 7, 2023 – Pixalate has released its Q2 2023 Global Connected TV (CTV) Ad Supply Chain Trends Report, covering open programmatic ad spend, device market share, app store trends, and a look at invalid traffic.
News categories: Pixalate, Digital TV, Market Research, Streaming, Worldwide

Pixalate releases Q2 2023 SSP rankings for Connected TV
Aug 2, 2023 – Pixalate has released its Q2 2023 SSP rankings for Connected TV, featuring the top SSPs by open programmatic advertising market share for apps on the Samsung, Roku and Fire TV app stores in June 2023.
News categories: Pixalate, Advertising, Asia, Digital TV, Europe, Latin America, North America, Smart TV, Streaming

Pixalate releases H1'23 APAC mobile/CTV market report
Aug 2, 2023 – Pixalate has released its H1 2023 APAC Market and IVT Report for Mobile and CTV. The report includes device market share, app developer growth, and invalid traffic (IVT) and ad fraud trends.
News categories: Pixalate, Advertising, Apps, Asia, Digital TV, Market Research, Mobile, Streaming

Pixalate introduces Samsung Connected TV Trends Report
Jun 21, 2023 – Pixalate has released its Samsung Connected TV Trends Report Q1 2023, analyzing Samsung Smart TV's position in the open programmatic advertising market.
News categories: Pixalate, Samsung, Apps, Digital TV, Market Research, Smart TV, Streaming, Worldwide

Open programmatic CTV ad spend tops $3.2 billion in Q1 2023
Jun 12, 2023 – Pixalate has released its Q1 2023 Global Connected TV (CTV) Ad Supply Chain Trends Report. The report estimates that global open programmatic CTV ad spend was $3.2 billion in the quarter.
News categories: Pixalate, Advertising, Digital TV, Market Research, Streaming, Worldwide

Pixalate releases Q1 '23 CTV programmatic ad seller market share report
Apr 20, 2023 – Pixalate has released its Q1 2023 SSP global market share rankings for both CTV and mobile in-app. The rankings feature the top SSPs for apps across the Roku and Amazon Fire TV app stores in March 2023.
News categories: Pixalate, Advertising, Apps, Digital TV, Market Research, Streaming, Worldwide

Pixalate releases February 2023 CTV device market share report
Apr 7, 2023 – Pixalate has released its February 2023 CTV Device Global Market Share Report. The report reveals the top CTV devices across key regions based on the share of open programmatic ad traffic.
News categories: Pixalate, Advertising, Asia, Digital TV, Latin America, Market Research, North America, Set Top Box, Smart TV, Streaming

Pixalate releases H2 2022 CTV ad supply chain report
Mar 7, 2023 – Pixalate has released its H2 2022 Global Connected TV (CTV) Ad Supply Chain Trends Report, an analysis of the state of open programmatic CTV advertising through the second half of 2022.
News categories: Pixalate, Advertising, Digital TV, Streaming, USA, Worldwide

Pixalate releases January 2023 CTV FAST apps report
Feb 21, 2023 – Pixalate has released its January 2023 CTV FAST Apps Report. The report examines the characteristics of Free Ad-Supported TV (FAST) apps and surfaces programmatic ad insights across Roku and Amazon Fire TV apps.
News categories: Pixalate, Advertising, Apps, Digital TV, Market Research, Streaming, USA