Digital TV News: Strategy Analytics

Amazon Alexa and Google Assistant neck and neck in Smart Speaker market
May 8, 2019 – The Amazon Alexa and Google Assistant platforms will take an almost equal share of the global smart speaker market this year, according to Strategy Analytics. Amazon Alexa's share of sales will decline to 31.7% in 2019, while Google Assistant’s share will rise to 31.4%.
News categories: Strategy Analytics, David Watkins, David Mercer, Market Research, Smart Home, Worldwide

Linux, Android poised to dominate automotive infotainment systems
Apr 29, 2019 – Open source platforms Linux and Android are poised to take a leading role in the automotive infotainment market as OEMs seek to leverage the advantages of the platforms for more flexible, user-friendly infotainment interfaces, according to Strategy Analytics.
News categories: Strategy Analytics, Edward Sanchez, Richard Robinson, Digital TV, In-Car, Market Research, Middleware, Worldwide

UK leads Europe's TV market into cord-cutting era
Apr 25, 2019 – According to Strategy Analytics, declining pay TV subscriptions in the UK suggest that cord-cutting is now beginning to affect the European market. The UK saw a net decline in pay TV households of 424,000 in 2018, the largest decline of any European country.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Europe, Market Research

Majority of US homes to have a Smart Speaker next year
Apr 23, 2019 – There will be more US homes with smart speakers than without by the end of next year, according to Strategy Analytics. The company predicts that the 50% threshold will be reached in late 2020, with the US being the first to reach this level of ownership.
News categories: Strategy Analytics, David Watkins, Market Research, Smart Home, USA

Global 5G smartphone shipments to reach 5 million units in 2019
Apr 17, 2019 – According to Strategy Analytics, global smartphone shipments will reach a modest 5 million units in 2019. Early 5G smartphone models will be expensive and available in limited volumes. Samsung, LG and Huawei will be the early 5G smartphone leaders this year, followed by Apple next year.
News categories: Strategy Analytics, Ken Hyers, Ville Petteri-Ukonaho, Neil Mawston, 5G, Market Research, Smartphone, Worldwide

8K TVs to be in 56 million homes worldwide by 2025
Apr 2, 2019 – 8K TVs are set to achieve modest success over the next few years. Strategy Analytics’ consumer technology adoption models predict that 56 million homes worldwide will own an 8K TV by the end of 2025. The US will be the most successful market.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Market Research, NABShow, Smart TV, Worldwide

Tizen OS leads global Smart TV market
Mar 25, 2019 – According to Strategy Analytics, worldwide sales of smart TVs reached 157 million units in 2018, representing 67% of all TVs sold during the year. Their research found that more than one than one in five Smart TVs sold today run on the Samsung developed Tizen platform.
News categories: Strategy Analytics, David Watkins, David Mercer, Android TV, Digital TV, Market Research, Middleware, OTT, Smart TV, Worldwide

Global smart speaker sales were 86.2 million units in 2018
Feb 19, 2019 – The final results are in and they confirm that smart speakers were the hottest consumer electronics product in 2018. Strategy Analytics’ latest research shows that Q4 shipments grew 95% to 38.5 million units.
News categories: Strategy Analytics, David Watkins, David Mercer, Digital TV, Market Research, Smart Home, Worldwide

Wurl launches server-side ad insertion for Connected TVs
Jan 16, 2019 – Wurl has launched AdSpring for Connected TVs. The cloud-based, turnkey server-side ad insertion (SSAI) solution allows video producers to insert mid-roll ads into linear and VOD programming for distribution to any video service or device.
News categories: Wurl, Sean Doherty, Michael Goodman, Advertising, Content Distribution, Digital TV, OTT, Worldwide