USA (United States of America) Digital TV News

HTC unveils 5G mobile smart hub
Feb 25, 2019 – HTC has unveiled its HTC 5G Hub, a dedicated 5G mobile smart hub. The device enables 4K video streaming, low-latency gaming, and 5G mobile hotspot features for up to 20 users. Carriers across the globe will offer the HTC 5G Hub.
News categories: HTC, Cher Wang, 5G, Australia, Finland, Germany, MWC24, Router, Switzerland, UK, USA

Concentric simulation predicts OTT takeover to be slower than expected
Feb 21, 2019 – Concentric has announced a report that uncovers how the TV industry will evolve during the rise of OTT providers. The report forecasts that consumers aren’t ready to cut the cord and the bundling of OTT with other services will continue to dominate.
News categories: Concentric, Dejan Duzevik, Cable TV, Digital TV, Satellite, Streaming, Subscribers, USA

Nielsen rolls Sorenson Media acquisition into new addressable advertising initiative
Feb 21, 2019 – Nielsen (NYSE: NLSN) has launched an initiative, Nielsen Advanced Video Advertising, that will focus on addressable advertising for Smart TVs and beyond. As part of the initiative, Nielsen has acquired Sorenson Media.
News categories: Nielsen, David Kenny, Kelly Abcarian, Advertising, Big Data, Content Identification, Digital TV, MandA, USA, Worldwide

Extreme Reach releases 2018 Q4 Video Advertising Benchmarks report
Feb 21, 2019 – Extreme Reach has released its 2018 Q4 and full year Video Advertising Benchmarks report that highlights the transformative impact of connected television (CTV) platforms on the advertising industry.
News categories: Extreme Reach, Mary Vestewig, Matt Timothy, Advertising, Digital TV, Set Top Box, Streaming, USA

New services to add $3.6bn to the US D2C video market by 2023
Feb 21, 2019 – New direct-to-consumer online video subscription services have the potential to add 53 million paying subscriptions to the U.S. market by 2023, effectively growing the total number of subscribers by 25%, according to IHS Markit (Nasdaq: INFO).
News categories: IHS Markit, Dan Cryan, Digital TV, Market Research, Streaming, USA

Spectrum to offer 'Essentials' OTT TV service to its internet customers
Feb 20, 2019 – Charter Communications has announced that it will launch Spectrum TV Essentials, an OTT video service, to be made available exclusively in Charter’s footprint to Spectrum Internet customers who don’t already subscribe to Spectrum video services.
News categories: Charter Communications, Tom Rutledge, Apps, Cable TV, Digital TV, Streaming, USA

Atlantic Broadband acquires cable system in Springfield, WV from Comcast
Feb 20, 2019 – Atlantic Broadband has completed the acquisition of the cable system serving Springfield, West Virginia from Comcast. Atlantic Broadband will integrate the cable system into its existing infrastructure in Hampshire County, West Virginia.
News categories: Atlantic Broadband, Curt Kosko, Cable TV, Digital TV, MandA, USA

Amobee integrates Nielsen’s Enterprise Audience API
Feb 20, 2019 – Amobee has announced an agreement with Nielsen to power the convergence of TV and digital for brands and agencies in the United States. The collaboration provides Amobee with access to Nielsen’s television viewing and online media consumption data.
News categories: Amobee, Nielsen, Aleck Schleider, Jessica Hogue, Advertising, Big Data, Digital TV, USA

Smart speaker household access grows to 13% of internet users
Feb 20, 2019 – More than 13% of internet users surveyed across the Australia, Brazil, Canada, Germany, India, Japan, the United Kingdom and the United States had access to a smart speaker in their households in November 2018 according to IHS Markit (Nasdaq: INFO).
News categories: IHS Markit, Fateha Begum, Maria Rua Aguete, Australia, Brazil, Canada, Germany, India, Japan, Market Research, MWC24, Smart Home, UK, USA