Digital TV News: EY
7 in 10 U.S. CTV users prefer streaming FAST content
Apr 4, 2024 – According to a study from LG Ad Solutions, sixty nine percent of U.S. CTV users prefer streaming free, ad supported streaming TV content instead of a paid subscription without ads.
News categories:
LG Ad Solutions, Tony Marlow, Advertising, Digital TV, Market Research, Streaming, USA
Paramount+ announces international rollout plan details
Mar 19, 2024 – Paramount+ (NASDAQ: PARA; PARAA) has announced launch timing and pricing for its international ad-supported subscription offering. Its Premium subscription plan is also to be rolled out in Europe.
News categories:
Paramount+, Marco Nobili, Lee Sears, Australia, Canada, Digital TV, Europe, Streaming
Channel 4 chooses Witbe to automate streaming app QA testing
Mar 19, 2024 – Witbe has announced that Channel Four is using Witbe technology to automate the QA testing of its Channel 4 streaming app, providing a more efficient way to deliver a consistent service.
News categories:
Witbe, Channel 4, Mathieu Planche, Dave Cameron, Apps, Digital TV, NABShow, QoE, Streaming, UK
Bitmovin and Yospace launch live streaming ad partnership
Mar 14, 2024 – Bitmovin has announced a partnership with Yospace to deliver a joint solution for live streaming, empowering broadcasters to offer better ad solutions, with a seamless customer experience.
News categories:
Bitmovin, Yospace, Stefan Lederer, Tim Sewell, Advertising, Content Distribution, Digital TV, NABShow, Streaming, Worldwide
Indian M&E sector at $27.9 billion in 2023
Mar 5, 2024 – The latest FICCI-EY report has revealed that the Indian M&E sector grew by 8% in 2023, reaching INR2.3 trillion (US$27.9 billion), 21% above its pre-pandemic levels in 2019.
News categories:
EY, FICCI, Ashish Pherwani, Kevin Vaz, Digital TV, Gaming, India, Market Research
ShowHeroes launches CTV attention measurement with Adelaide
Feb 1, 2024 – In partnership with Adelaide, ShowHeroes has added attention measurement for CTV video advertising, offering advertisers a fully integrated approach with cross-device insights.
News categories:
ShowHeroes, Adelaide, Sarah Lewis, Marc Guldimann, Advertising, Digital TV, Streaming, Worldwide
Stenna Group selects PlayBox Neo for production and playout
Jan 29, 2024 – Stenna Group has selected media production and playout solutions from PlayBox Neo to support a series of newly launched streaming channels in Brazil.
News categories:
PlayBox Neo, Stenna Group, CIS Group, Sonya Chakarova, Fabio Buhr, Felipe Andrade, Brazil, Content Distribution, Digital TV, Streaming
France Télévisions launches France 2 in UHD, on DTT and FRANSAT
Jan 23, 2024 – France Télévisions is to begin broadcasting its France 2 channel in 4K-UHD via DTT and on the FRANSAT free-to-air bouquet, the first French TV broadcaster to offer a domestic channel in the format.
News categories:
Eutelsat, France Télévisions, FRANSAT, Content Distribution, Digital TV, France, Satellite, Terrestrial
Apple previews entertainment experiences on Apple Vision Pro
Jan 16, 2024 – Apple has announced entertainment experiences for its Apple Vision Pro. Vision Pro enables users to watch new shows and films from streaming services including Apple TV+ and Disney+.
News categories:
Apple, Disney, Greg Joswiak, Bob Iger, Digital TV, Metaverse, Streaming, Worldwide
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