Digital TV News: Intel

Movistar+ presents app platform for making purchases via the TV
Dec 18, 2020 – Movistar+ has launched a TV-commerce application platform to enable its users to make purchases via their TVs in the comfort of their homes. 'Living Apps' enable purchases to be made using the remote control or by voice.
News categories: Movistar, Óscar Solá, Apps, Digital TV, IPTV, Satellite, Set Top Box, Smart Home, Spain

Empower integrates TV into its customer journey planning platform with Cadent
Dec 17, 2020 – Cadent has announced that Empower is the first customer of its upgraded advanced TV platform. Empower will use the TV mapping technology behind Cadent Viewer Graph as a component for its consumer journey planning platform.
News categories: Cadent, Empower, Jamie Power, Nick Troiano, Jim Price, Advertising, Big Data, Digital TV, USA

CTV insights business, App Science, launches from stealth
Dec 16, 2020 – App Science has announced its official launch. App Science correlates mobile data with connected TV data for individual households, resulting in richer, more sophisticated insights into audiences.
News categories: App Science, Helen Lum, Aziz Rahim, Marka Hinkamp, Advertising, Big Data, Digital TV, Mobile, OTT, USA

Tata Elxsi launches UI/UX application framework for RDK STBs
Dec 15, 2020 – Tata Elxsi has expanded its portfolio of RDK offerings by developing an end-to-end, full-stack UI/UX solution or reference application framework for RDK Video Accelerator set-top boxes (STBs).
News categories: Tata Elxsi, RDK, KP Sreekumar, Steve Heeb, Digital TV, RDK, Set Top Box, UX, Worldwide

U.S. viewers now bundling seven streaming services
Dec 14, 2020 – According to a survey from The NPD Group, consumers that use streaming to view content are now using seven services, including SVOD and free streaming video services, up from five in April 2020.
News categories: The NPD Group, John Buffone, Digital TV, Market Research, OTT, USA

Spearad raises $1M+ seed funding for Addressable TV advertising
Dec 10, 2020 – Spearad has secured over $1M in seed financing. The investment will be used for additional development of 'Selective Programmatic' and for building out the team to serve the company's international client base.
News categories: Spearad, Erhard Neumann, Ralf Jacob, Advertising, Digital TV, Venture Capital, Worldwide

Velocix unveils cloud-native video personalisation service
Dec 1, 2020 – Velocix has unveiled a SaaS video personalisation service. The solution supports digital and programmatic advertising, alternate content insertion, and content blackout for live, VOD, and time-shifted video.
News categories: Velocix, Jim Brickmeier, Advertising, Content Distribution, Digital TV, OTT, Worldwide

Pay TV revenue in New Zealand to follow -3.1% CAGR
Nov 27, 2020 – Pay TV revenue in New Zealand is expected to decline at a CAGR of 3.1% between 2020 and 2025 due to loss in cable and DTH subscriptions, declining ARPU, and subscriber preference for OTT platforms, according to GlobalData.
News categories: GlobalData, Aasif Iqbal, Digital TV, Market Research, New Zealand

Wyplay adds Netflix & Prime Video to legacy STBs for Free
Nov 18, 2020 – Wyplay has announced that Free's Freebox Revolution STBs, first launched in 2012, now support Netflix and Amazon Prime Video. Wyplay and Free teams have worked together to deploy the services on the Intel-based legacy boxes.
News categories: Wyplay, Free, Jacques Bourgninaud, Apps, Digital TV, France, IPTV, OTT, Set Top Box