Digital TV News: Business Insights

Synamedia launches Clarissa business insights solution
Feb 17, 2021 – Synamedia has launched Clarissa, a business insights solution that takes a holistic view of traditional pay-TV and OTT businesses to reveal critical behavioral and consumption insights.
News categories: Synamedia, Amruta Shankar, Advertising, Big Data, Digital TV, QoE, UX, Worldwide

Vodafone extends licensing agreement with TiVo
Feb 16, 2021 – TiVo (Nasdaq: XPER) has announced a renewal with Vodafone for a range of TiVo products, including Content Discovery, Conversational Voice and Insight Data Analytics.
News categories: Xperi Holding, Vodafone, Matt Milne, Big Data, Digital TV, Europe, Patent, UX, Worldwide

Jump secures Series A funding to accelerate data driven video
Jun 5, 2018 – Jump has secured Series A funding, led by Accedo and a number of video industry business angels to continue its rapid growth. Jump provides technology based on AI to help video service providers get business insights about their audience and content.
News categories: Jump, Accedo, Jerónimo Macanás, Michael Lantz, Big Data, Digital TV, MandA, Spain, Worldwide

New 605 index measures impact of TV advertising on both branding and sales
May 30, 2018 – 605 has announced the launch of the 605 Impact Index which measures the impact of TV advertising on both branding and sales. The index will enable clients to optimize both brand marketing and sales outcomes from TV advertising investments.
News categories: 605, Ben Tatta, Aaron Bernstein, Sean Cunningham, Advertising, Big Data, USA

Hive and 605 partner on joint offering
Apr 9, 2018 – Hive has partnered on a joint offering with 605. This joint offering is designed to provide deeper insights into both paid and earned media on television. The joint offering will be showcased at Hive’s exhibit at this year’s NAB Show.
News categories: 605, Hive, Ben Tatta, Kevin Guo, Advertising, Big Data, Digital TV, NABShow, USA

Polystar chosen by NOS for network monitoring and customer care
Feb 26, 2018 – Polystar has announced that NOS has selected its KALIX, OSIX and JUPITER solutions to enable comprehensive network monitoring and real-time analytics. Polystar’s solutions were chosen following an intensive selection process.
News categories: Polystar, NOS, Anna Könberg, Carla Botelho, Cable TV, Portugal, QoE

Sinclair Broadcast and Imagine Communications collaborate on ATSC3.0 monetization
Jan 10, 2018 – Sinclair Broadcast (Nasdaq: SBGI) and Imagine Communications are working to develop an advertising management software platform to enable broadcasters to exploit the monetization opportunities of ATSC 3.0.
News categories: Sinclair Broadcast, Imagine Communications, Del Parks, Sarah Foss, Advertising, ATSC 3, CES2024, Digital TV, Terrestrial, USA

Megacable selects ThinkAnalytics for TV experience personalisation
Oct 11, 2017 – ThinkAnalytics has announced that Megacable is now personalizing Xview pay-TV customers’ linear and VOD experiences on set-top boxes, online and on mobile apps with recommendations based on their viewing preferences.
News categories: ThinkAnalytics, Megacable, Rick Schiavinato, Oscar Gerardo Seifert, Big Data, Cable TV, Digital TV, Mexico, Mobile, Set Top Box, UX

Viaccess-Orca and Hi-Global launch secure STB for connected TV
Sep 13, 2017 – Viaccess-Orca and Hi-Global Technology have joined forces to launch the Adaptive Box, an ultra-flexible, cost-effective, and fully secure set-top box (STB) that speeds up time to market for pay-TV services.
News categories: Viaccess-Orca, Hi-Global Technology, Chem Assayag, Arnault Olivier, Content Protection, Digital TV, IBC2023, Middleware, Set Top Box, Worldwide