Digital TV News: Strategy Analytics

52% of U.S. Smart Speaker owners are controlling TV with voice
Jan 27, 2020 – According to Strategy Analytics, 75 million people in the U.S. are now using a smart speaker, and more than half of them are using it to control their smart TV, video streamer or other TV device at least weekly. This means that 1 in 8 of all TV users are now using voice.
News categories: Strategy Analytics, David Watkins, David Mercer, Digital TV, Market Research, Smart Home, USA, UX

54% of US homes now have at least one Smart Home device
Jan 7, 2020 – Smart homes have now become the majority in the US. A Strategy Analytics survey taken in Q4 2019 suggests that 54% of homes own at least one smart home device, with the most popular being smart speakers, interactive security systems and smart thermostats.
News categories: Strategy Analytics, Jack Narcotta, Market Research, Smart Home, USA

Strategy Analytics makes Media & Entertainment predictions for 2020
Dec 9, 2019 – As 2019 comes to a close Strategy Analytics thoughts begin to turn towards the coming year. In a report, Strategy Analytics Television & Media Strategies (TMS) service highlights the trends and events that will shape the media & entertainment landscape in 2020.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Market Research, Worldwide

Smart speaker market grows 55% year-on-year to 3Q 2019
Nov 26, 2019 – According to Strategy Analytics, Amazon shipped 10.5 million of its Echo smart speakers in Q3 2019 as the company stretched its lead over its closest rivals. The total market grew 55% year-on-year with 34.9 million units shipped.
News categories: Strategy Analytics, David Watkins, David Mercer, Market Research, Smart Home, Worldwide

Global Smart Home market to surpass $100 billion in 2019
Sep 25, 2019 – Strategy Analytics projects that consumer spending on smart home related hardware, services and installation fees will reach $103 billion in 2019 and grow to $157 billion by 2023. The company predicts that spending on devices will account for 54% of the total in 2019.
News categories: Strategy Analytics, Jack Narcotta, Bill Ablondi, Market Research, Smart Home, Worldwide

Global smart speaker sales grow 96% to 30.3 million in Q2 2019
Aug 14, 2019 – Global sales of smart speakers continued to soar in the second quarter of 2019, reaching 30.3 million units, nearly double the same period in 2018, according to Strategy Analytics. With a 21.9% share Amazon remained the leading brand, although its share has fallen.
News categories: Strategy Analytics, David Watkins, David Mercer, Market Research, Smart Home, Worldwide

Sony captured 30% of VR hardware revenues in 2018
Aug 5, 2019 – Strategy Analytics' data on the VR headset market shows a decline in annual hardware revenues for the first time. The decline is confined to the low value segment however. The forecast shows continued growth in the Console and PC-tethered VR segments.
News categories: Strategy Analytics, David MacQueen, David Kerr, Market Research, VR, Worldwide

Operator 5G boosted by strong projections for 5G PCs and tablets
Jul 16, 2019 – Research from Strategy Analytics shows that 45 million PCs and tablets globally will incorporate 5G connectivity by 2023, offering mobile operators a fresh opportunity to sell the advantages and new use cases of high-speed cellular connectivity.
News categories: Strategy Analytics, Eric Smith, David Mercer, 5G, Market Research, Tablet, Worldwide

Roku stretches lead as #1 streaming TV platform in US
Jun 26, 2019 – Roku's platform accounted for more than 30% of U.S. sales of connected TV devices in Q1 2019, further increasing its lead in streaming TV platforms according to Strategy Analytics. The company's research finds that there are now more than 41 million Roku-based devices in use in the U.S.
News categories: Strategy Analytics, David Watkins, David Mercer, Digital TV, Games Console, Market Research, Middleware, OTT, Set Top Box, Smart TV, USA