Digital TV News: fuboTV

fuboTV partners with LiveRamp on addressable ad targeting
May 3, 2021 – fuboTV (NYSE: FUBO) is working with LiveRamp to enhance its addressable advertising capability. LiveRamp's products include privacy-safe subscriber file matching, viewership, and measurement with Data+Math.
News categories: fuboTV, LiveRamp, Diana Horowitz, Pamela Duckworth, Advertising, Big Data, Digital TV, OTT, Subscribers, USA

Bitmovin raises $25 million of Series C funding
Apr 20, 2021 – Bitmovin has raised $25 million in Series C financing. The company will use the investment to drive the continued expansion of its product innovation and technology leadership in the streaming space.
News categories: Bitmovin, Stefan Lederer, Fergal Mullen, Stefan Kuentz, Content Distribution, Digital TV, Media Player, OTT, Venture Capital, Worldwide

U.S. pay TV providers lost over 5 million subscribers in 2020
Mar 4, 2021 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 5,120,000 net video subscribers in 2020, compared to a pro forma net loss of about 4,795,000 in 2019.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, OTT, Satellite, Subscribers, USA

SpotX to monetize OTT inventory for Crackle Plus
Mar 2, 2021 – SpotX has announced a partnership with Crackle Plus to serve as a primary supply-side platform (SSP) to power the video monetization of Crackle Plus inventory across both existing and new distribution channels.
News categories: SpotX, Crackle, Mike Laband, Darren Olive, Advertising, Apps, Digital TV, OTT, USA

Magnite to acquire SpotX from RTL
Feb 5, 2021 – Magnite (Nasdaq: MGNI) has agreed to acquire SpotX from RTL Group for $1.17 billion. Together, the companies will create the largest independent CTV and video advertising platform in the programmatic marketplace.
News categories: Magnite, SpotX, RTL Group, Michael Barrett, Mike Shehan, Thomas Rabe, Advertising, Digital TV, MandA, Worldwide

Churn rate drops for U.S. OTT services especially vMVPDs
Dec 8, 2020 – Parks Associates research finds the overall annual churn rate for OTT services dropped from 46% in 3Q 2019 to 38% in 3Q 2020. vMVPDs experienced an even more dramatic drop, from 84% in 2019 to 49% in 2020.
News categories: Parks Associates, Steve Nason, COVID-19, Digital TV, Market Research, OTT, USA

Subscribers at major U.S. pay TV providers down 120,000 in 3Q 2020
Nov 17, 2020 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 120,000 net video subscribers in 3Q 2020, compared to a pro forma net loss of about 945,000 in 3Q 2019.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, OTT, Satellite, Subscribers, USA

fuboTV announces closing of Public Offering
Oct 13, 2020 – fuboTV (NYSE: FUBO) has announced the closing of its public offering of 18,300,000 shares of its common stock at an offer price of $10.00 per share, receiving total gross proceeds of $183 million.
News categories: fuboTV, Digital TV, IPO, OTT, USA, Worldwide

fuboTV launches Public Offering on New York Stock Exchange
Oct 1, 2020 – fuboTV (OTCQB: FUBO) has announced the launch of its public offering of 15,000,000 shares of common stock. fuboTV intends to list the stock on the New York Stock Exchange under the ticker symbol 'FUBO'.
News categories: fuboTV, Digital TV, IPO, OTT, USA