North America Digital TV News

CBS to use Nielsen out-of-home measurement
Sep 21, 2017 – Nielsen (NYSE: NLSN) has announced that CBS (NYSE: CBS.A; CBS) has subscribed to Nielsen's National Out-of-Home Reporting Service. The agreement provides CBS with ratings for all programming and commercial content that aired on the Network for live plus seven days of time-shifted viewing.
News categories: Nielsen, CBS Corp, Peter Bradbury, David F. Poltrack, Advertising, Big Data, Digital TV, Mobile, USA

Nielsen and clypd collaborate on linear TV ad targeting
Sep 21, 2017 – Nielsen (NYSE: NLSN) has announced that it will collaborate with clypd on a syndicated service that will offer the advertising ecosystem fully integrated, linear TV targeting based on demographics beyond age and gender.
News categories: Nielsen, clypd, Kelly Abcarian, Joshua Summers, Advertising, Big Data, USA

Evolution Digital’s eVUE-TV grows to 23 pay TV operators
Sep 20, 2017 – Evolution Digital has announced the expanded deployment of its eVUE-TV IP video platform with additional US operators. Newly-announced operators include Cablevision of Marion County, BELD, DTC, LHTC Broadband, Tullahoma Utilities Board, Valley Telecom Group and Gold Coast Broadband.
News categories: Evolution Digital, Marc Cohen, Cable TV, Digital TV, Set Top Box, USA, UX

MaxLinear launches 1-channel ATSC tuner-demod ICs for streaming boxes
Sep 15, 2017 – MaxLinear (NYSE: MXL) has announced the MxL69x family, the industry’s first family of single-channel integrated ATSC tuner-demodulator ICs. The family provides a solution for adding over-the-air TV to OTT STBs and streaming media devices.
News categories: MaxLinear, Will Torgerson, ATSC 3, Digital TV, IBCShow, ICs, North America, Semiconductor, Set Top Box, Streaming, USA

NAGRA and CANAL+ renew and expand content protection partnership
Sep 14, 2017 – NAGRA (SIX:KUD.S) and CANAL+ Group have announced that they have renewed and expanded their content protection partnership. NAGRA will provide the operator with conditional access systems while also delivering a new range of anti-piracy services.
News categories: NAGRA, CANAL+ Group, Thierry Legrand, Philippe Rivas, Africa, Caribbean, Conditional Access, Content Protection, Digital TV, France, Madagascar, Mauritius, Poland, Satellite, Set Top Box, Vietnam

Shaw makes binge-watching easier than ever with Netflix on BlueSky TV
Sep 14, 2017 – Shaw Communications and Netflix have announced the launch of Netflix on BlueSky TV, bringing Western Canadians a way to binge-watch their favourite shows and movies. Customers who subscribe to Shaw BlueSky TV, Shaw WideOpen Internet 150 and Netflix can watch shows and movies through one integrated platform.
News categories: Shaw Communications, Netflix, Chris Kucharski, Netflix, Cable TV, Canada, Digital TV, Set Top Box, Streaming

eMarketer lowers US TV ad spend estimate as cord-cutting accelerates
Sep 13, 2017 – eMarketer has reduced its estimate for US TV ad spending due to faster-than-expected growth in cord-cutting. This year, US TV ad investment will expand just 0.5% to $71.65 billion, a figure down from the $72.72 billion predicted in Q1.
News categories: eMarketer, Monica Peart, Chris Bendtsen, Advertising, Digital TV, Market Research, Subscribers, USA

DISH Media enables Volvo to target ads across both DISH and Sling TV
Sep 13, 2017 – DISH Media Sales has announced its first cross-platform addressable ad campaign, which enabled Volvo Cars to target TV viewers across DISH and Sling TV with a single buy. The campaign, executed through media agency Mindshare, allowed Volvo Cars to reach four segments of luxury car enthusiasts across both platforms.
News categories: DISH Media Sales, Volvo, Brian Norris, Kevin Corcoran, Advertising, USA

iFeelSmart powers CenturyLink Stream TV user experience
Sep 13, 2017 – iFeelSmart has collaborated with CenturyLink to design and integrate an advanced user experience for digital TV subscribers. The service is available on a CenturyLink Android TV set-top box and Android and iOS phones and tablets.
News categories: iFeelSmart, CenturyLink, Shy Shriqui, Android TV, Digital TV, IBCShow, IPTV, Mobile, Set Top Box, USA, UX