Digital TV News: DR

Roku launches OneView ad platform for Canada
Sep 23, 2021 – Roku (Nasdaq: ROKU) has expanded its Canadian TV advertising offering with the introduction of the OneView advertising platform. OneView enables ad campaigns across TV streaming, desktop, and mobile.
News categories: Roku, Matterkind, Christina Summers, Erin Rahn, Advertising, Canada, Digital TV, Streaming

Redbox signs distribution agreement with Vewd
Sep 23, 2021 – Redbox has signed an agreement with Vewd to pre-load the Redbox app on all new Vewd powered TVs and set-top boxes in the US. The app offers access to movies and TV series from Redbox's TVOD service.
News categories: Redbox, Vewd, Jason Kwong, Amanda Oleson, Apps, Digital TV, Set Top Box, Smart TV, Streaming, USA

Robust growth forecast for SVOD revenue in India
Sep 23, 2021 – Subscription video on demand (SVOD) revenue in India is expected to grow at a robust compounded annual growth rate (CAGR) of 15.9% from US$0.9bn in 2020 to US$1.9bn in 2025, according to GlobalData.
News categories: GlobalData, Pradeepthi Kantipudi, Digital TV, India, Market Research, Streaming

Subscription fatigue in Australia? Not yet but on the way
Sep 20, 2021 – As demand for subscription entertainment shows no sign of slowing, and content continues to fragment across new and existing services, audiences are fast approaching a tipping point, Deloitte Australia's latest Media Consumer Survey reveals.
News categories: Deloitte, Leora Nevezie, Will Castles, Australia, Digital TV, Market Research, Streaming

Roku's Shopify app enables small business TV ad campaigns
Sep 21, 2021 – Roku (Nasdaq: ROKU) is to launch an app that will allow Shopify merchants to create TV streaming ad campaigns, opening the door for SMBs to grow branding and revenue through TV advertising.
News categories: Roku, Shopify, Jared Lefkowitz, Amir Kabbara, Andrew Goble, Advertising, Digital TV, Set Top Box, Smart TV, Streaming, USA

Americans move from bingeing on TV to social media in 2021
Sep 21, 2021 – Attest has released its third annual US Media Consumption Report. The report points to a significant decrease in the desire of Americans to sit in front of a TV screen for prolonged periods of time.
News categories: Attest, Digital TV, Market Research, USA

FreeWheel and Strategus unlock access to CTV inventory
Sep 20, 2021 – Strategus has partnered with FreeWheel to enable streamlined access to Strategus's premium CTV inventory through FreeWheel’s Strata platform, enabling buyers to receive proposals and send orders electronically.
News categories: FreeWheel, Strategus, Jamie Donnenfeld, Rachel Dillon, Todd Porch, Advertising, Digital TV, Streaming, USA

Record YoY growth for India's Smart TV market in Q2
Sep 17, 2021 – India's TV shipments grew 46% YoY in Q2 2021, according to Counterpoint Research. The post-pandemic economic improvement, aided by active retail channels fulfilling the pent-up demand, was the key reason for the growth.
News categories: Counterpoint Research, Debasish Jana, Digital TV, India, Market Research, Smart TV

Ampersand launches improved solution for multiscreen TV campaign measurement
Sep 16, 2021 – Ampersand has announced the availability of its Total TV Measurement solution for advertisers and agencies, unifying measurement of media delivery across its full footprint of multiscreen TV supply.
News categories: Ampersand, Andrew Ward, Brian McCord, Advertising, Big Data, Digital TV, USA