Digital TV News: Aster

ATSC expanding video compression options for ATSC 3.0
Mar 15, 2024 – ATSC is working to add the video compression method Versatile Video Coding (VVC) as an option in addition to the HEVC technology used in the current roster of ATSC 3.0 broadcast standards.
News categories: Advanced Television Systems Committee, Madeleine Noland, ATSC 3, Content Distribution, Digital TV, Media Player, USA

Bitmovin and Yospace launch live streaming ad partnership
Mar 14, 2024 – Bitmovin has announced a partnership with Yospace to deliver a joint solution for live streaming, empowering broadcasters to offer better ad solutions, with a seamless customer experience.
News categories: Bitmovin, Yospace, Stefan Lederer, Tim Sewell, Advertising, Content Distribution, Digital TV, NABShow, Streaming, Worldwide

Teads expands exclusive CTV native ads partnership with LG Ad Solutions
Mar 14, 2024 – Teads has expanded its exclusive CTV native advertising inventory deal with LG Ad Solutions to include Germany, Austria, Switzerland, Australia, New Zealand, and 10 Asia Pacific countries.
News categories: Teads, LG Ad Solutions, Bertrand Quesada, Serge Matta, Thibaud Rivals, Advertising, Asia, Digital TV, Europe, Smart TV, Streaming

Sinclair & APTS offer free ATSC 3.0 channel hosting for public TV stations
Mar 13, 2024 – Sinclair (NASDAQ:SBGI) and APTS have said that, in markets where Sinclair has deployed ATSC 3.0 and a public TV station has not, it will provide free carriage of a virtual channel for the station.
News categories: Sinclair, APTS, Rob Weisbord, Patrick Butler, ATSC 3, Content Distribution, Digital TV, USA

Proximus launches multiscreen Pickx apps with 3SS
Mar 14, 2024 – 3 Screen Solutions (3SS) has announced that Proximus has launched several 3SS-developed apps to further enhance reach and device variety for its super-aggregated Pickx service.
News categories: 3SS, Proximus, Vantiva, Kai-Christian Borchers, Jim Casteele, Apps, Belgium, Digital TV, IPTV, Mobile, Set Top Box

Free viewing increases lead over SVOD
Mar 13, 2024 – According to Omdia, the number of SVOD services per home has declined in a number of markets for the first time. Simultaneously, free video stacking is still on the rise.
News categories: Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Market Research, Spain, Streaming, UK, USA

Zapping deploys Zixi for OTT content delivery
Mar 12, 2024 – Zapping is deploying Zixi's Software-Defined Video Platform (SDVP) for unified control and orchestration and universal ingest of channels from diverse content providers into its OTT service.
News categories: Zixi, Zapping, Bruno Forchieri, Ignacio Opazo, Jose Pedro Ricalde, Brazil, Content Distribution, Digital TV, Streaming

CacheFly and StreamGuys offer ultra-low latency video delivery
Mar 12, 2024 – CacheFly in strategic partnership with StreamGuys has announced a breakthrough in streaming technology making ultra-low latency streaming accessible on PC, Linux, Mac, Android, iPad, and iPhone.
News categories: CacheFly, StreamGuys, Drazen Dodig, Matt Levine, Edward Fitzgerald, Eduardo Martinez, Content Distribution, Digital TV, Streaming, Worldwide

BT and Broadpeak partner on multicast for live video streaming
Mar 12, 2024 – BT Group and Broadpeak are teaming up on a a Multicast-Assisted Unicast Delivery (MAUD) solution that enables more reliable, efficient and sustainable live video streaming.
News categories: Broadpeak, BT Group, Jacques Le Mancq, Howard Watson, Content Distribution, Digital TV, Streaming, UK