Digital TV News: ILS
DoubleVerify and NBCUniversal launch program-level measurement
Mar 12, 2024 – DoubleVerify and NBCUniversal have announced an expanded partnership to provide program-level measurement on over the top (OTT) devices, including Connected TV (CTV).
News categories:
DoubleVerify, NBCUniversal, Mark Zagorski, Dominick Vangeli, Ryan Eusanio, Advertising, Big Data, Digital TV, Streaming, USA
Tubi releases 2024 streaming insights report
Mar 12, 2024 – Tubi (NASDAQ: FOXA, FOX) has released findings from 'The Stream 2024: Streaming Insights for Marketers'. The report provides a deep dive into the behaviors and preferences of streamers in the US.
News categories:
Tubi, Cynthia Clevenger, Digital TV, Market Research, Streaming, USA
DoubleVerify unmasks CTV ad fraud scheme, CycloneBot
Feb 28, 2024 – DoubleVerify has revealed the identification and mitigation of CycloneBot, a malicious bot capable of generating up to 250 million falsified ad requests and spoofing around 1.5 million devices daily.
News categories:
DoubleVerify, Roku, Mark Zagorski, Roy Rosenfeld, Louqman Parampath, Advertising, Digital TV, Streaming, Watermarking, Worldwide
DTH subscribers down 1.32 million in India in 3Q 2023
Feb 9, 2024 – According to TRAI, the total Pay DTH active subscriber base in India decreased from 65.50 million at end-June 2023 to 64.18 million at end-September. There were 11 MSOs & 1 HITS operator with a subscriber base of over one million.
News categories:
Telecom Regulatory Authority of India, Cable TV, Digital TV, India, IPTV, Satellite, Subscribers
Swisscom negotiating to acquire Vodafone Italia
Feb 28, 2024 – Swisscom has confirmed it is in negotiation with Vodafone Group regarding the acquisition of 100% of Vodafone Italia. Swisscom plans to merge Vodafone Italia with Fastweb.
News categories:
Swisscom, Vodafone Group, Digital TV, IPTV, Italy, MandA
DAZN and GeoComply to pilot Content Access Control system
Feb 21, 2024 – DAZN launched GeoComply's VPN and proxy detection solution last year, and now plans to work with the GeoComply team to introduce a geolocation solution to the media and entertainment vertical.
News categories:
GeoComply, DAZN, Anna Sainsbury, Sandeep Tiku, Content Protection, Digital TV, Streaming, Worldwide
Netgem unifies TV, streaming and cloud gaming at Zeop in Réunion
Feb 27, 2024 – Netgem has unveiled a service that seamlessly combines live TV, streaming, and Cloud Gaming all in one place, with the launch of Zeop gaming in France.
News categories:
Netgem, Gamestream, Zeop, Mathias Hautefort, Ivan Lebeau, Emmanuel André, Digital TV, France, Gaming, IPTV, Mascarene Islands
Global TV shipments fell 3% in 2023
Feb 26, 2024 – Counterpoint Research is initiating coverage on Global TV shipments with its Global TV Shipment Tracker, a quarterly report split by region, screen size, resolution, ASP and other features.
News categories:
Counterpoint Research, Tom Kang, Digital TV, Market Research, Smart TV, Worldwide
ThinkAnalytics and Channel 4 renew partnership
Feb 26, 2024 – Channel 4 has renewed its deal with ThinkAnalytics to use ThinkAnalytics' viewer behavior insights and AI to personalise its streaming service, and marketing and CRM campaigns.
News categories:
ThinkAnalytics, Channel 4, Marc Aldrich, David Cameron, Alex Wall, Advertising, Big Data, Digital TV, UK, UX
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