Digital TV News: ITV
ITV AdLabs launches context-driven ad targeting tool
Nov 10, 2022 – ITV has launched a tool for advertisers - Automated Contextual Targeting (ACT) - providing insights into moods, objects and moments in programmes that can then be used to fine-tune ad campaigns.
News categories:
ITV, Jayesh Rajdev, Pete Markey, Advertising, Big Data, Digital TV, Streaming, UK
NEXTGEN TV begins broadcasting in Honolulu
Nov 8, 2022 – Six television stations serving the Honolulu market have begun broadcasting with NEXTGEN TV. The launch includes KITV (ABC), KGMB (CBS), KHON-TV (Fox), KHNL (NBC), KHII (MyNet) and KIKU (Independent).
News categories:
Bitpath, ATSC 3, Content Distribution, Digital TV, USA
ITVX streaming service to launch in the UK on 8th December
Nov 8, 2022 – ITV has announced the launch date of its free streaming platform ITVX. Replacing ITV Hub as the online home of all ITV content, viewers can expect a new and improved product experience.
News categories:
ITV, Carolyn McCall, Digital TV, Streaming, UK
TalkTalk launches TV Hub powered by Android TV
Oct 17, 2022 – TalkTalk has launched a TV Hub powered by Android TV. The box offers over 70 live TV channels, catchup services including BBC iPlayer and ITV Hub with streaming & subscription services including Netflix, Prime Video and NOW TV.
News categories:
TalkTalk, Vantiva, Susie Buckridge, Christian Lefebvre, Android TV, Digital TV, IPTV, Set Top Box, Terrestrial, UK
Sky Stream IP-only STB to launch in the UK on October 18th
Sep 27, 2022 – Sky has announced the launch of Sky Stream, providing entertainment streamed to any TV over Wi-Fi, with no dish or installation required. Sky Stream brings the Sky Glass UI and experience to more people.
News categories:
Sky, Stephen van Rooyen, Digital TV, Set Top Box, Streaming, UK
ITV Studios selects Whip Media for performance tracking
Sep 15, 2022 – Whip Media has announced that ITV Studios will utilise Whip Media’s platform for performance tracking of its popular entertainment content, including the company’s growing FAST (free ad-supported streaming TV) channels.
News categories:
Whip Media, ITV Studios, Paul Hastings, Graham Haigh, Advertising, Africa, Big Data, Digital TV, Europe, Middle-East, Streaming
UK's Ofcom releases Media Nations 2022 report
Aug 17, 2022 – Ofcom’s fifth annual Media Nations report shows that younger adults now watch almost seven times less scheduled TV than those aged 65 and over, as the generation gap in media habits reaches a record high.
News categories:
Ofcom, Ian Macrae, Broadcast, Digital TV, Market Research, TV-over-IP, UK
Freeview Play adds new content discovery tools
Jul 28, 2022 – Freeview Play viewers can now enjoy an upgraded viewing experience, after the latest update to its Explore Freeview Play TV app. The update brings new recommendation genres, and a new dedicated Box Sets area.
News categories:
Freeview, Owen Jenkinson, Digital TV, Set Top Box, Smart TV, Terrestrial, UK, UX
QYOU Media India expands digital footprint via Smart TVs from One Plus
Jun 13, 2022 – QYOU Media India is launching its flagship channel, The Q, along with previously announced new channels Q Marathi, Q Kahaniyan and Q Comedistaan, on One Plus Smart TVs via their Oxygen Play content discovery platform.
News categories:
QYOU Media, One Plus, Curt Marvis, Content Distribution, Digital TV, India, Smart TV, Streaming
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