Digital TV News: Maria Rua Aguete
TikTok and YouTube dominate video viewing for U.S. 18-35-year-olds
Jan 21, 2025 – According to Omdia, TikTok and YouTube have emerged as the leading video platforms for 18-35-year-olds in the USA. In 2024, TikTok surpassed 1.9 billion monthly active users (MAUs) globally.
News categories:
Omdia, Maria Rua Aguete, Digital TV, Latin America, Market Research, Streaming, USA, Worldwide
Comcast Technology Solutions debuts new Cloud TV platform
Nov 5, 2024 – Comcast Technology Solutions (CTS) has debuted its next-generation Cloud TV platform, enabling companies to deliver a TV experience, both broadcast and OTT, from the cloud via a managed 24x7 service.
News categories:
Comcast Technology Solutions, Bart Spriester, Maria Rua Aguete, Broadcast, Content Distribution, Digital TV, Streaming, Worldwide
Roku dominates connected TV advertising market
Sep 13, 2024 – According to Omdia, the connected TV (CTV) advertising market is set to grow from $6.65 billion in 2024 to $13.5 billion by 2029, with Roku expected to lead the expansion.
News categories:
Omdia, Maria Rua Aguete, Advertising, Digital TV, IBCShow, Market Research, Smart TV, Streaming, Worldwide
Nearly 1 billion UHD TVs shipped worldwide
Sep 3, 2024 – Research from Omdia reveals that nearly 1 billion UHD TVs have been shipped globally, with the majority still in use. This analysis along with other entertainment trends will be presented at IBC.
News categories:
Omdia, Jo Mayer, Digital TV, IBCShow, Market Research, Smart TV, Worldwide
YouTube and Instagram redefine video service popularity in 2024
Jun 20, 2024 – Omdia research has found that YouTube continues to dominate as the most popular video service globally, while Instagram has surged ahead of Netflix and TikTok in the USA.
News categories:
Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Japan, Korea, Market Research, Mexico, Spain, Streaming, UK, USA
Omdia sees surging SVOD growth in Central and Eastern Europe
Jun 12, 2024 – Data from Omdia reveals that ~25% of SVOD subscriptions in Central and Eastern Europe originate from pay TV and telco bundles. Such indirect additions will drive SVOD growth in the region until 2028.
News categories:
Omdia, Maria Rua Aguete, Adam Thomas, Digital TV, Europe, Market Research, Streaming
Streaming video revenues in MENA to surpass $1.2bn in 2024
May 29, 2024 – The OTT video streaming market in the MENA region experienced robust growth in 2023, with Omdia data reporting a 13% increase across the region and revenues exceeding $1 billion.
News categories:
Omdia, Maria Rua Aguete, CABSAT, Digital TV, Market Research, Middle-East, Streaming
Pluto TV FAST platform draws movie enthusiasts in droves
May 16, 2024 – Research from Omdia and PlumResearch reveals that 43% of all viewing on Pluto TV is attributed to its FAST movie channels, underscoring the platform's dominance in the streaming landscape.
News categories:
Omdia, PlumResearch, Maria Rua Aguete, Digital TV, Europe, Latin America, Market Research, North America, Streaming
Free viewing increases lead over SVOD
Mar 13, 2024 – According to Omdia, the number of SVOD services per home has declined in a number of markets for the first time. Simultaneously, free video stacking is still on the rise.
News categories:
Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Market Research, Spain, Streaming, UK, USA
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