Digital TV News: Maria Rua Aguete

YouTube and Instagram redefine video service popularity in 2024
Jun 20, 2024 – Omdia research has found that YouTube continues to dominate as the most popular video service globally, while Instagram has surged ahead of Netflix and TikTok in the USA.
News categories: Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Japan, Korea, Market Research, Mexico, Spain, Streaming, UK, USA

Omdia sees surging SVOD growth in Central and Eastern Europe
Jun 12, 2024 – Data from Omdia reveals that ~25% of SVOD subscriptions in Central and Eastern Europe originate from pay TV and telco bundles. Such indirect additions will drive SVOD growth in the region until 2028.
News categories: Omdia, Maria Rua Aguete, Adam Thomas, Digital TV, Europe, Market Research, Streaming

Streaming video revenues in MENA to surpass $1.2bn in 2024
May 29, 2024 – The OTT video streaming market in the MENA region experienced robust growth in 2023, with Omdia data reporting a 13% increase across the region and revenues exceeding $1 billion.
News categories: Omdia, Maria Rua Aguete, CABSAT, Digital TV, Market Research, Middle-East, Streaming

Pluto TV FAST platform draws movie enthusiasts in droves
May 16, 2024 – Research from Omdia and PlumResearch reveals that 43% of all viewing on Pluto TV is attributed to its FAST movie channels, underscoring the platform's dominance in the streaming landscape.
News categories: Omdia, PlumResearch, Maria Rua Aguete, Digital TV, Europe, Latin America, Market Research, North America, Streaming

Free viewing increases lead over SVOD
Mar 13, 2024 – According to Omdia, the number of SVOD services per home has declined in a number of markets for the first time. Simultaneously, free video stacking is still on the rise.
News categories: Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Market Research, Spain, Streaming, UK, USA

Omdia research reveals SVOD ‘stacking’ has fallen
Jan 24, 2024 – According to Omdia, consumers are becoming more selective in their subscription video on demand (SVOD) choices, partly driven by the increasing popularity of FAST channels.
News categories: Omdia, Maria Rua Aguete, Digital TV, Market Research, Streaming, Worldwide

Top five channels account for 20% of FAST consumption in U.S.
Nov 7, 2023 – Research from Omdia has revealed that FAST's growth in the US is being powered by a small number of players, with the top five channels accounting for more than 20% of monthly consumption.
News categories: Omdia, Maria Rua Aguete, Digital TV, Market Research, Streaming, USA

Users of paid online video services moving to free online video
Oct 31, 2023 – After a decade of cord-cutting that saw pay-TV subscribers churning to paid online video services, Omdia expects 2024 to bring a new trend, with users moving from paid to free online services.
News categories: Omdia, Maria Rua Aguete, Digital TV, Market Research, Streaming, Worldwide

FAST revenues in Eastern Europe set to reach $42m by 2028
Jun 5, 2023 – The Central and Eastern European (CEE) market is on track to reach $42m in FAST revenues by 2028 according to Omdia. CEE joins a buoyant market currently dominated by the US.
News categories: Omdia, Maria Rua Aguete, Advertising, Digital TV, Europe, Market Research, Streaming